Crm jobs in London

About the Role

As the New Business Development Manager, you will drive an ambitious new logo growth across the UK SME sector. This is a pure ‘hunter’ position, ideal for someone who thrives on identifying, nurturing, and closing new IT Managed Services opportunities and has the experience of managing longer (12–24 months) sales cycle.

You will be the engine behind our new business acquisition strategy, shaping the pipeline, opening doors, and converting high‑quality opportunities with a level of autonomy similar to roles seen in leading MSPs across London.

If you are ambitious, resourceful, and well‑connected in the MSP marketplace, this is your chance to build a high‑performing engine from the ground up.

Your expertise and background

• Experience selling Managed IT Support Services (reoccuring revenue as opposed to licences)
• Demonstrable track record of operating in a long sales cycle environment (12–24 months) successfully winning new business
• Proven ability to source and develop new business through professional networking and digital prospecting channels (e.g. LinkedIn Sales Navigator, industry databases, email outreach platforms or equivalent)
• Familiarity with AI-powered sales tools and the ability to apply them to accelerate prospecting and outreach

Key Responsibilities

• Identify, hunt and convert new Managed IT Services opportunities across ICP SMEs in London and the South-East.
• Build and manage a high-velocity pipeline, adopting a structured approach emphasising disciplined prospecting and qualification.
• Proactively engage warm prospects, generate cold leads, and leverage existing relationships to open doors, by utilising all suitable AI and automation tools available.
• Run the full sales cycle end‑to‑end: discovery, solution shaping, proposal, negotiation, and close, in partnership with Marketing and the Customer Success team.
• Use AI‑driven tools to streamline prospecting, outreach, research, and personalised engagement.
• Collaborate with technical teams to shape customer-ready proposals and scoping documents.
• Maintain accurate CRM hygiene and deliver timely forecasts.
• Represent the organisation at industry events, networking groups, and partner engagements

Mindset & Behaviours

• Commercially sharp
• Resilient
• Relentless hunter mentality – proactive, fearless, and creative
• Highly organised and process-driven
• Exceptional communication and storytelling abilities
• Strategic thinker who can identify whitespace and shape complex deals
• Entrepreneurial spirit with the ambition to “think big”

What We Offer in Return

• Basic salary, double (uncapped OTE), quarterly incentives and accelerators
• Company pension scheme
• Private medical insurance
• Income protection insurance
• Employee Assistance Programme (wellbeing, physical, financial)
• 33 days holidays (including 8 days of bank holidays)
• Day off on your birthday
• Company sick pay

About Doherty Associates

Doherty Associates (DA) has delivered IT solutions for the past 30 years to some of the world’s most prestigious and demanding clients. Our focus is on the professional and financial services sector, including leading private equity and venture capital firms and top 10 UK law firms.

We pride ourselves on our expertise in these high growth FCA-regulated verticals, and we are constantly developing new ways to support these sectors with leading-edge solutions.

We have also been successful in onboarding larger organisations with more than 300 employees, including a leading global natural resources firm with over 35,000 employees. We have been adept at building on professional services projects to cross-sell complementary managed services.

We have ambitious plans to grow the business over the next three years, and the Business Development Manager (BDM) will play a key part in delivering this goal.

Pay: £50,000.00-£55,000.00 per year

Work Location: Hybrid remote in London WC1V 7BD