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Job Post Details
Country Sales Manager
Job details
Full job description
About Us
Baldan Group is a European leader in the beauty, pharmaceutical, and aesthetic medicine sectors, with over 280 sales representatives across Europe. As part of our international expansion, we successfully entered the U.S. market in 2025, achieving 900 points in 18 months, and we are now looking for a Country Sales Manager to lead our UK market.
For further insight into Baldan Group, our international expansion, and our vision for the future, read our feature in Economy, a leading European business magazine:
https://www.baldangroup.com/en/the-italian-family-redefining-aesthetics-industry-this-is-how-economy-titled-the-interview-dedicating-this-month-to-the-baldan-group/
Role Overview
We are seeking a results-oriented and strategic Country Sales Manager to lead sales growth and strengthen Baldan Group's presence across the UK market. The successful candidate will be responsible for developing and executing sales strategies, expanding our B2B customer base, managing key accounts, and driving revenue growth across salons, spas, med spas, clinics, and retail partners.
This role requires a proactive commercial leader who can identify new business opportunities, build strong customer relationships, and translate the company's growth objectives into measurable results.
Main Responsibilities
- Sales Strategy & Revenue Growth: Develop and implement country-level sales strategies to achieve and exceed monthly, quarterly, and annual sales targets.
- Business Development: Identify and acquire new B2B customers while expanding existing accounts and strengthening Baldan Group's market presence throughout the UK.
- Key Account Management: Build and maintain relationships with strategic partners, including salons, spas, med spas, clinics, and retail partners.
- Market Expansion: Identify new market opportunities, assess competitor activity, and develop strategies to increase market share across the UK.
- Field Sales & Brand Representation: Maintain a strong field presence through regular customer visits, ensuring excellent product positioning, merchandising, and adherence to brand standards.
- Training & Commercial Support: Coordinate with the corporate training team to deliver product training, promotional events, and commercial initiatives that drive product adoption and retail sales.
- Sales Performance & Reporting: Monitor KPIs, sales performance, and revenue forecasts, maintaining accurate records and reporting through the company's CRM systems, including Salesforce.
- Cross-Functional Collaboration: Work closely with internal teams to align country-level sales activities with the company's broader commercial objectives.
Qualifications and Requirements
- Experience: 5+ years of successful B2B sales experience, preferably in the aesthetic, medical, beauty, skincare, or personal care industries.
- Commercial Leadership: Proven ability to develop sales strategies, drive revenue growth, and manage key commercial relationships.
- Industry Knowledge: Experience working with clinics, med spas, salons, spas, or similar B2B customers is highly desirable.
- Proven Results: A track record of meeting or exceeding sales targets and expanding customer portfolios.
- Market Development: Strong prospecting, negotiation, presentation, and relationship-building skills.
- Mobility: Valid driver's license and willingness to travel extensively throughout the UK, as required by the role.
- Technical Skills: Strong knowledge of CRM systems and the MS Office/Google Workspace suite.
- Education: Degree in Economics, Marketing, Business, or a related field preferred, or equivalent professional experience.
What We Offer
- Competitive compensation, with a base salary plus commission or an agreed commission-based structure.
- Performance-based bonus opportunities.
- Reimbursement of business travel expenses.
- Comprehensive training on Baldan Group technologies, products, and clinical protocols.
- The opportunity to play a key role in the growth of a fast-growing European company.
- A collaborative and supportive international working environment.
- Flexible engagement options, including employment or contract-based arrangements, depending on the agreed compensation structure.
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Pay: £75,000.00-£90,000.00 per year
Application question(s):
- Have you ever sold any medical or aesthetic devices before?
- Which brands or companies have you worked for in the aesthetics or medical industry?
Work Location: In person