Freelance Medical Writer jobs

Medical and Luxury Brand Copywriter

The Opportunity

Our client is an established, doctor-led private clinic in Marylebone, Central London, led by two senior doctors. The clinic is growing, and we are building the team to match.

We need a copywriter who can make complex medicine sound clear, calm and reassuring, and who knows exactly where the rules sit. You will write the words behind the clinic's cinematic short videos, advertising, website and Instagram, working alongside the art director and under the review of the clinical team.

What You Will Do

• Write concepts, scripts and captions for premium short-form video, including scripts for the doctors to deliver on camera.
• Write persuasive, premium service pages for the clinic's single website, with each service explained clearly.
• Write advertising copy for Google and Instagram, with several variations for each priority service, ready to be tested.
• Set the clinic's medical positioning and tone of voice, so that everything we publish sounds like one clinic.
• Turn clinical explanations from the doctors into accessible, reassuring language without losing accuracy.
• Work with the art director so that script and visuals fit together, and with the marketing manager on testing and results.
• Ensure all copy complies strictly with UK medical advertising rules, and that all clinical claims, service explanations, and marketing materials undergo formal sign-off from the medical directors before publication.
• Use AI tools to speed up drafting where helpful, with your own editing and checking, and with accuracy and tone staying in human hands.

Candidate Profile

• A portfolio of published medical, clinical, wellness or other premium healthcare copy.
• A working understanding of UK advertising rules for health services, including the ASA, CAP Code, and MHRA regulations governing prescription-only medicines (POMs) and clinical claims.
• The ability to turn complex clinical ideas into clear, elegant, consumer-friendly language.
• Experience writing to convert: headlines, calls to action and advertising variations that you have tested or can explain.
• Control of a luxury tone of voice that never oversells.
• Comfortable working with doctors and taking clinical review in your stride.
• Reliable and organised, able to deliver to a deadline.
• Based in the UK, with the right to work in the UK.

Desirable Experience

• Experience writing scripts for short-form video, commercials or on-camera interviews.
• Experience in the film or advertising industry.
• A life sciences, medical or pharmacology background.
• Experience of AI-assisted drafting, with a clear method for checking the result.

Hours & Location

• UK-based. Applicants must live in the UK.
• Freelance, with the arrangement to be discussed.

Reward

The fee is to be discussed.

Work Location: Remote