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    • Through our partnership with BBC Children in Need, we offer fantastic opportunities for community involvement and fundraising to support children's lives.
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    • Through our partnership with BBC Children in Need, we offer fantastic opportunities for community involvement and fundraising to support children's lives.
  • View similar jobs with this employer
    • Through our partnership with BBC Children in Need, we offer fantastic opportunities for community involvement and fundraising to support children's lives.
  • View similar jobs with this employer
    • Through our partnership with BBC Children in Need, we offer fantastic opportunities for community involvement and fundraising to support children's lives.
Digital Marketing Manager
North Yorkshire Hospice Care
·
5.0
Harrogate HG2 8NA
•
Hybrid work
£39,556.25 a year
Full-time
Apply on company site

Job details

£39,556.25 a year
Referral programme, Annual leave, Employee discount, Store discount, Company pension
Full-time
Hybrid work in Crimple House, Harrogate HG2 8NA

Full job description

Digital Marketing Manager
Permanent Contract
Location: Hybrid, Crimple House, Hornbeam Park Avenue, Harrogate, HG2 8 NA
Hours: 37.5 hours
Salary: £39,556.25 per annum
Closing date: 31st October 2026 (the advert may close early if we receive a sufficient number of suitable applications)
Brand: Herriot Hospice Homecare, Just ‘B’ and Saint Michael’s

Do you want to be part of an organisation that makes a real difference to our local communities? Our family of services including Herriot Hospice Homecare, Just ‘B’ and Saint Michael’s Hospice provide vital support to people when they need it most. Our vision is of a community where everyone gets the care they need, want and deserve You can help make that a reality.

We are an independent charity powered by local communities. Every day, we help to improve quality of life for people living with terminal illness, bereavement and mental health concerns, because our belief is that no one should suffer. Our incredible teams work together to make this happen.

About the role
As Digital Marketing Manager, you will play a key role in maximising the impact of digital marketing across North Yorkshire Hospice Care, helping to grow awareness of our services, engage supporters and generate sustainable fundraising income. You will lead the development and delivery of a coordinated digital marketing strategy across Saint Michael’s Hospice, Herriot Hospice and Just ‘B’, overseeing campaigns across websites, social media, email, search and paid advertising. Using creativity, audience insight and performance data, you will optimise digital activity to increase donations, fundraising participation and supporter engagement. Working collaboratively with colleagues across fundraising, marketing and clinical services, you will ensure our digital channels deliver measurable results and support our wider organisational goals. You will also provide specialist digital expertise and, in time, recruit and manage the Digital Marketing Officer, helping to strengthen our digital capabilities and secure the future of our vital hospice, bereavement and emotional wellbeing services.

About You
We are looking for a strategic, creative and results-driven digital marketing professional with significant experience developing and delivering successful multi-channel digital marketing strategies. You will have strong technical knowledge across website management, SEO, paid search and social media, email marketing and digital advertising, alongside experience using analytics tools such as Google Analytics and Google Tag Manager to measure performance and improve results. With a commercial mindset and a focus on continuous improvement, you will be confident managing budgets, multiple campaigns and competing priorities, ensuring digital activity delivers measurable impact and value for money. You will have excellent communication, copywriting and relationship-building skills, with the ability to work collaboratively with colleagues, agencies and external partners. A proactive and innovative approach, strong attention to detail and an understanding of digital fundraising, supporter journeys, accessibility and data protection are essential. Above all, you will be passionate about using digital marketing to make a meaningful difference and help North Yorkshire Hospice Care reach more people, build lasting supporter relationships and generate the income needed to deliver its vital services.

How we look after you
  • We put people first in all that we do, which includes our own team
  • Wellbeing and resilience support with a dedicated team by your side
  • Flexible and hybrid working for many roles
  • A supportive and caring environment
  • Opportunities to grow, develop and progress, with culture of lifelong learning
  • Benefits include 9% employer pension contribution, enhanced family leave and pay, generous annual leave, staff discount on our online shop, shopping and lifestyle discounts platform.
How to apply:
  • Please click Apply and you will be forwarded to the vacancy page on our website. Click on the role and this will open the application form.
  • Download and read through job description (via the ‘Downloads’ section at the top of the advert) as you will need to tell us how you meet the essential requirements of the role.
  • Make sure you answer all supplementary questions as part of your application otherwise your application will be automatically rejected.
  • We recommend reading the application pack “Joining Herriot Hospice Homecare, Just ‘B’ and Saint Michael’s” and browsing the “Join our team” pages of our website, which will provide lots of useful information about what it’s like working for us and how the recruitment process works.
  • Did you hear about this role from a current employee as part of our recommend a friend scheme? Don’t forget to let us know after clicking apply.
Our values
  • We put the people who use our services at the heart of everything we do
  • We are caring and compassionate
  • We are personal and supportive in our approach
  • We engage positively
  • We are responsive
  • We are driven to do better
  • We are fair
  • We are professional
  • We work collaboratively
  • We are accountable
Living out our values
  • Our behaviour framework puts our values in the context of our everyday work. See what this includes at saintmichaelshospice.org/behaviour-framework
  • We positively encourage applications from all areas of the community, regardless of gender, race, faith, disability, age, or sexual orientation. As part of our commitment to equality, diversity and inclusion, we collect and monitor EDI data of applicants to help us ensure that our policies and procedures are effective in promoting equality. The information you provide in the Equality, Diversity, and Inclusion section of the application form will have no bearing on your application, it is only used for diversity monitoring and is not visible to hiring managers.
  • We believe that children, young people and adults should never experience abuse of any kind. Our safer recruitment and safeguarding processes help protect those accessing our services. Please see our safeguarding statement on our website: saintmichaelshospice.org/safeguarding-statement
  • If you require any support or adjustments to be able to apply for this role, please let us know by emailing people@saintmichaelshospice.org
  • We will need to complete satisfactory pre-employment checks before appointing you. These include but are not limited to identity checks, DBS clearance at an appropriate level for the role, verification of right to work in the UK, employment references and employment history. We will cover the cost of these.

Don’t quite meet the requirements for this role? We’d still love to hear from you, please get in touch via people@saintmichaelshospice.org to discuss other opportunities across our family of services.

PLEASE NOTE: Unfortunately, we are not currently able to consider applicants who require sponsorship to work in the UK.

North Yorkshire Hospice Care has a duty to protect those who receive our support. Roles within our organisation are exempt from the Rehabilitation of Offenders Act 1974. All applicants aged 16 or over who are offered employment will be subject to a Disclosure and Barring Service (DBS) check before the appointment is confirmed. This will include details of cautions, reprimands or final warnings, and convictions. Applicants will not be discriminated against due to convictions and cautions, but will be considered on their merit. Should a successful candidate have any convictions or cautions, the nature of the position and the circumstances and background of the offences will determine if it is possible to proceed with the appointment.

North Yorkshire Hospice Care is a registered charity in England and Wales (518905) with a family of services operating as Herriot Hospice Homecare, Just ‘B’, Saint Michael’s Hospice, and Talking Spaces. North Yorkshire Hospice Care is a company limited by guarantee, registered in England and Wales (2121179).

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