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Marketing & PR Manager – Luxury Watch & Jewellery Boutique
Royal Tunbridge Wells
•
Hybrid work
£50,000 - £70,000 a year
Permanent

Job details

£50,000 - £70,000 a year
Permanent
Hybrid work in Royal Tunbridge Wells

Full job description

, Tunbridge Wells


Marketing & PR Manager – Luxury Watch & Jewellery Boutique
Tunbridge Wells | Hybrid (min. 3 days in boutique) | £50,000–£70,000

An established name in luxury watches and fine jewellery is looking for a Marketing & PR Manager to lead brand storytelling, press relationships, and in-boutique marketing activity. This is a hands-on role for someone who understands the world of luxury timepieces and jewellery and can translate that into compelling campaigns, events, and media coverage.

The Role

  • Develop and deliver the marketing and PR strategy across digital, print, and in-boutique activations
  • Build and maintain relationships with press, influencers, and industry partners to secure coverage and drive brand visibility
  • Plan and execute boutique events, launches, and client experiences
  • Manage social media presence and content, ensuring brand tone and visual identity stay consistent
  • Oversee marketing budgets and measure ROI across campaigns
  • Line-manage a small marketing/PR team, setting direction and supporting their development
  • Work closely with the boutique’s sales and management team to align marketing activity with commercial goals

About You

  • A background predominantly in marketing, or PR agency experience with strong marketing capability
  • Essential: experience within watches and/or fine jewellery
  • Proven experience managing or mentoring a team
  • Confident building press relationships and securing coverage in luxury/lifestyle media
  • Comfortable working hybrid, with a minimum of three days per week in the Tunbridge Wells boutique
  • A genuine passion for luxury horology and jewellery, with an eye for detail and brand presentation

What’s on Offer

  • £50,000–£70,000 depending on experience
  • Hybrid working (3 days minimum in-boutique)
  • The opportunity to shape the marketing voice of a respected name in luxury watches and jewellery

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