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Love the buzz of a campaign that delivers? Join a Norfolk motoring name with over 100 years of history.

Busseys is an independent, family-run motor retailer that has served Norfolk for more than a century. Today we’re the county’s main Ford, BYD and Ineos Grenadier dealer, and we also service Peugeot vehicles. We’re proud of our community roots and known for friendly, exceptional customer service. Now we’re looking for a creative, numbers-minded Digital Marketing Executive to help us reach even more customers online.

The role

Reporting to our Marketing Director, you’ll own our paid and organic presence across Google and Meta and create the content that brings our brands, people and vehicles to life. It’s a varied, hands-on role spanning new and used cars, fleet, aftersales and brand activity across several manufacturers and sites.

What you’ll be doing

Planning, building and optimising Google Ads campaigns (Search, Performance Max and vehicle inventory) to deliver leads at target cost per acquisition

Running paid Meta campaigns, including lead generation, dynamic vehicle ads and retargeting, and managing our organic Meta channels

Shooting and editing short-form video and photography, from vehicle walkarounds and handovers to team features and community stories

Writing sharp, on-brand copy for ads and social posts

Supporting SEO and keeping our tracking (GA4, Google Tag Manager, Meta pixel and Conversions API) accurate

Reporting on spend, leads, cost per lead and return on ad spend, with clear recommendations

Working with manufacturer partners, our sales and aftersales teams, and external agencies, and making sure all activity meets advertising and compliance standards

Supporting events, launches and wider marketing activity

What we’re looking for

At least 12 months’ hands-on experience running Google Ads and Meta Ads campaigns with budget responsibility

Strong content creation skills, including short-form video and photography on phone or camera

A confident copywriter with excellent written English and attention to detail

Working knowledge of Google Analytics 4 and Google Tag Manager

The ability to turn campaign data into insight and recommendations

A full UK driving licence (some travel between sites is required)

It would be great if you also have

Google Ads and/or Meta Blueprint certifications

SEO experience, including Google Business Profile management

Knowledge of automotive marketplaces such as Auto Trader and dealer CRM systems

Awareness of advertising rules for consumer credit and financial promotions

A marketing or digital media qualification (CIM or equivalent)

About you

You’re creative, with a good eye for what will stop someone scrolling, and you’re just as curious about the numbers behind every campaign. You’re organised enough to juggle several brands, sites and deadlines, and you’re always looking for the next test or improvement.

Pay: From £26,436.80 per year

Benefits:

• Company pension
• Free parking
• On-site parking

Work Location: In person