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Job Post Details

Short-Form Content Creator & Social Media Lead - job post

JnJ Detailing Ltd
Halesowen B63 3PG
£40,000 - £60,000 a year - Full-time
Responded to 75% or more applications in the past 30 days, typically within 1 day.

Job details

Pay

  • £40,000 - £60,000 a year

Job type

  • Full-time

Shift and schedule

  • Monday to Friday

Location

Halesowen B63 3PG

Benefits

Pulled from the full job description

  • On-site parking

Full job description

About JNJ

JNJ is one of the UK’s fastest-growing automotive wrapping and vehicle protection studios.

We specialise in premium Paint Protection Film, stealth PPF transformations, ceramic coatings, detailing and high-end vehicle protection for premium and performance vehicles.

We regularly work on cars including Porsche, Range Rover, Ferrari, Lamborghini, McLaren, BMW M cars, Mercedes-AMG, Audi RS models and other high-value vehicles.

JNJ was built through social media. We already have a strong online presence, but we are now looking for a proven short-form content creator to take our content, brand awareness and enquiries to the next level.

The Role

We are looking for a performance-led short-form content creator to lead JNJ’s organic content across:

  • Instagram Reels
  • TikTok
  • YouTube Shorts
  • Facebook Reels

This is an organic-first content role.

We believe the best paid ad creatives usually come from content that has already proven itself organically. Your job is to create content that gets attention, builds trust, grows the JNJ brand and helps generate qualified enquiries.

The strongest organic performers will then help guide what we test in Meta ad campaigns.

This is not a basic filming or editing role.

You will own the full content process from idea to upload, including research, creative strategy, hooks, scripting, filming, editing, posting, testing and performance review.

What You Will Be Doing

You will be responsible for:

  • Creating short-form content for Instagram, TikTok, YouTube Shorts and Facebook Reels
  • Planning weekly content ideas based on current vehicles, trends, customer questions and business goals
  • Filming premium vehicles, PPF installs, stealth transformations, ceramic coatings, workshop moments and customer handovers
  • Writing strong hooks, captions and calls to action
  • Editing videos with strong pacing, captions, retention, sound and visual quality
  • Posting and scheduling content across JNJ’s platforms
  • Testing different hooks, intros, formats, captions and calls to action
  • Reviewing content performance weekly
  • Identifying which organic posts could be tested in paid campaigns
  • Working with the sales and workshop team to spot content opportunities
  • Building repeatable content formats that can scale over time
  • Being comfortable appearing on camera or directing others on camera when needed

Who We Are Looking For

We want someone who has already created high-performing short-form content and can prove it.

You must understand how to make content perform, not just how to make it look good.

The right person will be creative, fast-moving, organised, commercially aware and confident working around premium vehicles.

You should be able to walk into the studio, spot what should be filmed, create the angle, shoot it, edit it, post it and review the result.

We care about views, but we care even more about the right views.

The goal is content that creates:

  • attention
  • brand trust
  • website traffic
  • DMs
  • qualified enquiries
  • bookings
  • better quality leads

You Must Have

  • Proven experience creating high-performing short-form content

Bonus Experience

Automotive experience is a bonus, but not essential.

It would also help if you have experience with:

  • Growing brand accounts through short-form content
  • Creating viral or high-performing content repeatedly
  • Creating content that generated leads, bookings or sales
  • Turning organic winners into paid ad creative ideas
  • Being on camera
  • Luxury, performance, lifestyle, fitness, property, trades or high-ticket service brands
  • Cars, detailing, PPF, modifications or automotive culture

What Success Looks Like

You are successful when:

  • JNJ produces consistent high-quality short-form content
  • Organic views increase across Instagram, TikTok, YouTube Shorts and Facebook Reels
  • Engagement improves
  • Content generates more website visits, DMs and qualified enquiries
  • JNJ becomes more recognised as a premium PPF and vehicle protection brand
  • Winning organic content is identified and used to guide Meta ad creative
  • The sales team receives more high-quality enquiries
  • The content system becomes organised, trackable and repeatable

Who This Role Is Not For

This role is not for someone who only wants to be told what to film.

It is not for someone who only edits videos but cannot come up with strong ideas.

It is not for someone who only cares about cinematic content but does not care about views, retention or enquiries.

It is not for someone who wants a slow, relaxed content role.

It is not for someone who wants to work mostly from home.

This is for someone who wants ownership, accountability and the chance to build one of the UK’s leading automotive content brands.

Pay And Bonus

Base salary: £40,000 - £50,000 depending on experience and proof of results
OTE: Up to £60,000 - £65,000 with performance bonus

Bonuses will be based on agreed performance metrics such as:

  • Organic content performance
  • Content output
  • Website enquiries
  • Qualified leads
  • Winning organic content formats
  • Organic content that can be tested in paid campaigns

If you can create content that gets attention, grows the brand and helps generate qualified enquiries, there is serious earning potential in this role.

How To Apply

Please apply with:

  • Your CV or a short summary of your experience
  • Links to social media accounts or videos you have worked on
  • Three examples of short-form videos you personally created, edited, led or strategised
  • The results of those videos, including views, engagement, enquiries, leads or sales where possible
  • A short explanation of what you personally did on each example

Please do not apply unless you can show examples of short-form content you have personally created, edited, led or strategised.

We care more about proven results than qualifications.

Job type: Full-time, permanent
Location: Halesowen, Birmingham
Work location: In person
Schedule: Monday to Friday
Benefits: On-site parking

  • A portfolio showing videos you personally created, led, edited or strategised
  • Strong understanding of Instagram Reels, TikTok, YouTube Shorts and Facebook Reels
  • Experience shooting and editing mobile-first content
  • Strong understanding of hooks, pacing, retention, captions and storytelling
  • Confidence filming in a real working environment
  • Ability to manage the full content process from idea to posting
  • Commercial understanding of how content supports enquiries and revenue

Ability to work full-time from our studio in Halesowen, Birmingham

Pay: £40,000.00-£60,000.00 per year

Benefits:

  • On-site parking

Application question(s):

  • What brand or business accounts have you personally helped grow through short-form content?
  • What is the strongest content result you have been directly responsible for? Please include views, engagement, follower growth, enquiries, leads or sales where possible.
  • What was your exact role in that result? For example: idea, filming, editing, posting, strategy, reporting or optimisation.
  • Have you produced repeatable high-performing content over a 30 to 90 day period, not just one viral video? Give details.
  • Look at JNJ’s Instagram or TikTok. What would you improve in the first 30 days?
  • How many strong short-form videos could you realistically produce per week if you owned the full process from idea to upload?
  • Can you work full-time from our studio in Halesowen, Birmingham, Monday to Friday?

Work Location: In person

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