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Digital Marketing Executive - job post

Kaisertech Ltd
56 West Street, Rochford
£28,000 - £30,000 a year - Permanent, Full-time

Job details

Here’s how the job details align with your profile.

Pay

  • £28,000 - £30,000 a year

Job type

  • Full-time
  • Permanent

Shift and schedule

  • Monday to Friday

Location

56 West Street, Rochford

Benefits
Pulled from the full job description

  • Company events
  • Company pension

Full job description

Qualifications

  • Digital Marketing : 3-5 year (Required)

This an exciting opportunity for an enthusiastic and driven marketing professional. The right candidate will work on an e-commerce website with both a B2B & B2C focus.

Kaisertech presents the ideal platform for the right candidate to flourish, grow and progress in their digital marketing career. Our office consists of a tight-knit team of smart and super-passionate individuals whom all bring their own talents to the table.

About Kaisertech

We are one of the UK’s leading suppliers of electronic manufacturing equipment. We sell a wide variety of brands for products such as soldering equipment, static control, industrial benching and more.

Previous customers include companies such as Apple, Sony, IBM, McLaren and more.

We have 2 sites, with the Sales and Marketing hub housed in Rochford, Essex.

Tasks

PPC Management – Take responsibility for management and strategic vision of the companies Google Ad & Bing accounts. Identifying opportunities, campaign management & creation, alongside leasing with our PPC agency, steering Kaisertech’s vision.

Website SEO – Assisting the creation & implementation of SEO campaigns across our website, from product to campaign level. CRO audits to identify areas of opportunity for ranking improvements and more.

Backlink building – Improving the Kaisertech backlink structure organically, through good outreach strategies & excellent linkable content creation.

Website Updates – Making bulk changes to products, including pricing, descriptions and uploading new products. Article writing

Copywriting – Creating written content for articles, emails, website content and more.

Reporting – Creating and maintaining custom SEO reports for internal use.

Social Media – Posting and scheduling on behalf of Kaisertech on multiple platforms.

Admin Tasks – As we are a small team, everyone pitches in on general day-to-day admin tasks occasionally. This can involve competitor research, data entry for the CRM, working out proposed website prices and more.

Requirements (Essential)

PPC Knowledge – Prior experience managing Ad accounts for an E-Commerce site. Evidence of creating and managing campaigns. The right candidate will have an integral role in the strategic direction of our Google Ad and Bing Ad accounts.

SEO Knowledge – A keen understanding of the components required to rank for keywords on SERPs. Keyword cluster knowledge along with remaining up to date with ranking trends is a key part of this role.

Excellent Written Skills – The right candidate will be able to display strong written communication skills across a variety of formats. The ability to adapt the tone of voice across multiple channels, whether that be social posts, blog articles, product descriptions or emails. Evidence of previous work is preferable.

Email Campaigns – Experience crafting campaigns from scratch, with clear measurable goals outlined. The right candidate will be able to think on their feet, coming up with actionable ideas for Sales and informational email campaigns, along with writing the copy.

E-commerce Experience – Prior experience working with an e-commerce website, whether B2C or B2B.

Desirable

Experience Using Marketing tools – Essential – Google Analytics, Google Search Console, Ahrefs/SEMRush, Mailchimp, Magento (or other e-commerce CMS) Desired – HubSpot, LuckyOrange,

Design Skills – Knowledge of Adobe creative suite for creating email banners, product imagery & other website graphics.

UI/UX Skills – Interested in improving web page experience for visitors.

Backlink Building & Digital PR – Good understanding of building organic backlink profiles.

Perks

  • Become a member of a driven and dynamic company, striving to exceed targets year-on-year.
  • Generous holiday allowance of 23 days (plus bank holidays). We also shut between Christmas and New Years, which is separate from the holiday allowance.
  • Competitive salary between 28-30k annum with a monthly bonus upon hitting targets.
  • Yearly bonus dependant on company hitting our yearly target.
  • Growth opportunities all year round. Learning is essential as a member of the marketing team. Therefore, we regularly attend conferences such as BrightonSEO to further our knowledge.
  • Ideal location, situated round the corner from Rochford train station.
  • Half-day Fridays – Every Friday ends at 1.30 pm, helping the team to strike the perfect work/life balance.
  • Flexible working possible upon completion of probation.

Schedule:

Monday – Friday in Rochford Office

Job Types: Full-time, Permanent

Pay: £28,000.00-£30,000.00 per year

Additional pay:

  • Bonus scheme
  • Performance bonus
  • Yearly bonus

Benefits:

  • Company events
  • Company pension

Schedule:

  • Monday to Friday

Ability to commute/relocate:

  • Rochford: reliably commute or plan to relocate before starting work (preferred)

Education:

  • A-Level or equivalent (preferred)

Experience:

  • Digital marketing: 4 years (required)
  • Marketing: 4 years (required)

Work Location: In person

Reference ID: SEO Sept24

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