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Digital Marketing Executive
Cardiff
•
Hybrid work
From £35,000 a year
Permanent, Full-time

Job details

From £35,000 a year
Free parking, Company pension, Work from home, On-site parking
Permanent, Full-time
Monday to Friday
Hybrid work in Cardiff

Full job description

Digital Marketing Executive

Location: Hybrid (predominantly remote) – 1 day a week in the Bridgend / Cardiff Office
Salary: £35,000 + up to 15% performance-related commission
Hours: Monday–Friday, 8:30am–5:00pm
Job Type: Full-time, Permanent

The Opportunity

Are you a creative and commercially minded Digital Marketing Executive looking for your next challenge?

We’re working with an innovative, growing digital business to recruit a Digital Marketing Executive to support its continued growth and online visibility. This is an exciting opportunity to join a small, collaborative team where you’ll have the chance to take ownership of content, SEO and social media activity, helping to strengthen brand awareness and generate engagement across multiple channels.

Working closely with the Head of Growth, you’ll create engaging content, optimise website performance, manage social media channels and support wider marketing campaigns. The role offers a varied workload, combining creative copywriting with data analysis and digital campaign delivery.

The position is predominantly remote, with occasional travel to the office in the Bridgend/Cardiff area, so candidates should be within reasonable reach of the M4 corridor.

Key Responsibilities

Copywriting and brand voice

  • Write and edit copy for the website, blogs, newsletters, social and partner materials, in line with Bolst's tone of voice.
  • Apply and maintain the tone of voice guidelines so every channel sounds consistent.

SEO and AEO

  • Deliver keyword and topic research, on-page optimisation and basic technical health checks for the website.
  • Structure and write content so the brand is surfaced and cited by AI answer engines for the questions our audiences ask.
  • Make sure campaign landing pages follow agreed standards.

Content and newsletters

  • Run the blog and article calendar, built on your keyword and topic research.
  • Write customer and partner newsletters.
  • Write external announcements for product launches and feature updates across blog, website and social, aligned with CRM messages to existing users.

Website

  • Keep website content accurate and current, including product pages, FAQs, news and company information.

Social media and community

  • Plan and run organic social across channels, with a calendar that serves both customers and partners.
  • Deliver paid social campaigns on Meta and LinkedIn to the budget and targets set by the Head of Growth.
  • Reply to comments, messages and reviews. Pass customer issues to Customer Success and questions to the team.

Supporting the wider team

  • LinkedIn: run the company page and help leadership with posts and industry related for the articles for the target market.
  • PR: draft press releases and reactive comment for the Head of Growth to place.
  • Events: produce materials and cover events on social. Logistics sit with the wider team.
  • Awards: write award entries for awards the Head of Growth selects.
  • Partner collateral: write copy briefed by the Commercial Manager, designed by the Growth Marketing Executive.

Reporting

  • Track website, search, AI-answer visibility, social and paid social performance using Google Analytics or similar.
  • Use the data to decide what to create, improve or stop.
  • Report monthly to the Head of Growth on traffic, rankings, reach, engagement and paid results.

About You

To be successful in this role, you’ll ideally have at least 2–3 years’ experience in digital marketing, content marketing or a communications-focused role, with a strong combination of creative and analytical skills.

Skills:

Essential

  • Experience in a digital marketing, content or communications role.
  • Excellent writing across formats, with the range to write for both customers and B2B partners.
  • Hands-on SEO experience, including keyword research and on-page optimisation.
  • Experience running social media channels, including paid campaigns on Meta, LinkedIn or similar.
  • Comfort using web and social analytics to improve content and campaigns.

Desirable

  • An interest in AEO and how AI answer engines surface content.
  • Experience supporting PR, events or award entries.
  • Experience growing a company LinkedIn presence.
  • Experience in fintech, financial services, tax or B2B2C products.
  • Basic design skills (Canva or similar) for quick social content.

What's on Offer?

  • £35,000 basic salary
  • Up to 15% performance-related commission
  • Permanent, full-time position
  • Predominantly remote working, with up to one day per week in the Bridgend/Cardiff office
  • A varied role with genuine ownership of digital marketing activity
  • The opportunity to develop your skills across content, SEO, paid media and emerging AI search technologies
  • Close collaboration with an experienced Head of Growth and a supportive, cross-functional team

Interested?

If you're a creative, data-driven Digital Marketing Executive looking for a varied role where you can make a real impact on business growth, we'd love to hear from you.

Apply today to find out more.

INDPERM

Pay: From £35,000.00 per year

Benefits:

  • Company pension
  • Free parking
  • On-site parking
  • Work from home

Work Location: Hybrid remote in Cardiff (Cardiff)

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