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    • Manage and oversee content creation, including copywriting and visual assets using Adobe Photoshop and other design tools.
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web designer
Digital Marketing Specialist
King's Lynn PE32
•
Hybrid work
£35,420 - £38,000 a year
Permanent, Full-time

Job details

£35,420 - £38,000 a year
Flexitime, Annual leave, Company pension, Private medical insurance, On-site parking
Permanent, Full-time
Flexitime
Hybrid work in King's Lynn PE32

Full job description

Overview

We are seeking a skilled Digital Marketing Specialist to join a small & ambitious Marketing Team. You’ll take ownership of engaging content and organic social media while supporting SEO, paid social, digital PR and website development. This is a hands-on role suitable for someone who combines creativity with data-led thinking and understands how great content drives traffic, enquiries and sales.

We are looking for someone who enjoys developing engaging content but also wants to understand how that content performs and how it contributes to traffic, enquiries and ultimately sales.

Key Responsibilities for this Digital Marketing role:

  • Develop, execute, and optimise marketing campaigns across channels such as social media, email, SEO, and PPC.
  • Manage and oversee content creation, including copywriting and visual assets using Adobe Photoshop and other design tools.
  • Maintain and update the company’s website ensuring content is current, engaging, and optimised for search engines (SEO).
  • Track performance using GA4, Google Search Console, SEMrush and social reporting tools, turning insight into clear actions and inform strategic decisions.
  • Conduct keyword research and implement SEO best practices to improve organic search rankings.
  • Manage social media accounts by creating engaging content, scheduling posts, and analysing engagement metrics.
  • Coordinate email marketing campaigns, including segmentation, automation, and performance analysis.
  • Collaborate with cross-functional teams on B2C marketing initiatives to generate leads and foster customer relationships.
  • Track project timelines using project management tools to ensure timely delivery of campaigns and initiatives.
  • Lead efforts in data analysis to optimise marketing strategies and report on ROI effectively.

Qualifications

  • Proven experience SEO, social media management, email marketing, Google Ads, Google Analytics, and WordPress.
  • Proficiency in Adobe Photoshop, Microsoft Office suite (including Excel and PowerPoint), organisational skills, and time management.
  • Excellent communication skills in English with the ability to craft compelling copy for diverse audiences.
  • Strong analytical skills with the ability to interpret data insights for strategic planning.
  • Demonstrated project management capabilities with experience leading multiple campaigns simultaneously.
  • Knowledge of B2C marketing strategies combined with leadership qualities to guide team initiatives when necessary.
  • A recognised qualification in Marketing or related field is preferred but not essential.

Rewards & benefits being offered

  • £32,000–£38,000 salary, depending on experience.
  • Hybrid working: three days in the office and two from home
  • 28 days annual leave increasing with length of service
  • Health Shield healthcare cash plan
  • Death in service insurance
  • Excellent staff facilities with full equipped kitchen area
  • Opportunity to use the company holiday home
  • On site parking

If you are looking for a new challenge, want to join a team where your experience can make a real difference, then send us your CV today.

Pay: £35,420.00-£38,000.00 per year

Benefits:

  • Company pension
  • Flexitime
  • On-site parking
  • Private medical insurance

Ability to commute/relocate:

  • King's Lynn PE32: reliably commute or plan to relocate before starting work (required)

Education:

  • Diploma of Higher Education (preferred)

Experience:

  • Content marketing: 2 years (required)
  • Digital marketing: 2 years (required)

Work authorisation:

  • United Kingdom (required)

Work Location: In person

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