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Job Post Details
Web Platform & Digital Executive
Web Platform & Digital Executive
Job details
Full job description
Job Purpose
We are seeking a motivated and detail-oriented Web Platform & Digital Executive to join us. This role will focus primarily on supporting and maintaining company websites across the EAA region, ensuring a high standard of content quality, user experience, governance, and compliance.
Across the division, local marketing teams are responsible for updating and tailoring their own business websites. This role exists to support those local teams: providing guidance, first-line help, quality checks, and platform support so they can publish confidently, consistently, and without putting shared content or other sites at risk.
The successful candidate will also provide support to marketing teams in their use of marketing automation platforms and other digital marketing tools, helping colleagues to maximise the effectiveness of digital campaigns and customer engagement activities. This is an excellent opportunity for someone looking to develop expertise in website management, marketing technology, and digital marketing operations.
Key Accountabilities
Websites · Support the ongoing maintenance, governance, and optimisation of company websites across the EAA region. · Review website content to ensure accuracy, consistency, compliance with brand guidelines, and a high-quality user experience.
· Conduct regular website audits, identifying and resolving issues such as broken links, spelling and grammar errors, outdated content, and accessibility concerns. · Manage and coordinate web support requests through the helpdesk system, ensuring timely resolution and communication with stakeholders.
· Support marketing teams with website updates, content publishing, landing page creation, and basic CMS administration.
· Monitor website performance using analytics tools such as Google Analytics and provide recommendations for improvements. · Support SEO/GEO best practices through content reviews, keyword implementation, and on-page optimisation. Marketing Automation
· Provide first-line support and guidance to marketing teams using marketing automation platforms, including assistance with email marketing, landing pages, forms, workflows, reporting, and contact management.
· Help maintain data quality and best practices within marketing automation platforms, supporting user adoption and process consistency across marketing teams.
Collaboration and Continuous Improvement
· Assist in creating and maintaining user guides, training materials, and documentation for website and marketing automation platform processes.
· Collaborate with regional marketing teams to ensure digital content aligns with brand standards and business objectives.
· Assist the Head of Digital Marketing on divisional digital projects and continuous improvement initiatives.
· Perform competitor and industry analysis to identify opportunities for website and digital experience improvements.
· Participate in training as required. · Ensure compliance with the requirements of ISO 9001, 14001, 45001 & 50001 accreditations and all other certifications currently in place, including CE marking.
o Report compliance concerns, issues, and failures;
o Participate in training as required;
· Ensure site adherence to and operation of the Compliance Management System responsibilities within ISO 37301 Clause 5 sections 5.3.4., 5.3.3., the company handbook and Code of Conduct.
Key Skills & Experience
· Experience using website content management systems (CMS) and maintaining web content. · Understanding of website governance, user experience principles, accessibility, and SEO/GEO best practices.
· Working knowledge of marketing automation platforms.
· Ability to support and train users on digital marketing tools and systems.
· Strong attention to detail, particularly when reviewing website content and data.
· Excellent written and verbal communication skills.
· Strong organisational and problem-solving abilities.
· Analytical mindset with the ability to interpret website and campaign performance data.
· Ability to work independently while collaborating effectively with multiple stakeholders.
· Experience within a B2B marketing environment would be advantageous.
Pay: £25,420.00-£42,120.00 per year
Work Location: In person