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    • Competitive Salary plus car allowance.
    • This is a unique opportunity to shape and lead the digital strategy for a well-known travel and tourism brand.
    • Basic understanding of web design and usability standards.
    • Basic experience or strong understanding of interaction design / UX design principles.
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    • Take full ownership of the development, maintenance, and roadmap of Hive.
    • Strong understanding of responsive design and cross-browser compatibility.
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    • Managing day-to-day website housekeeping, including broken links, missing product information, navigation issues and site errors.
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Head of Digital
Lloyd Recruitment Services
Crawley
•
Hybrid work
Permanent, Full-time
Apply now

Job details

Pay information not provided
Referral programme, Free parking, Company pension, Private medical insurance, On-site parking
Permanent, Full-time
Hybrid work in Crawley

Full job description

Head of Digital - B2C
Competitive Salary plus car allowance
West Sussex | Hybrid

Lloyd Recruitment Services is delighted to be partnering with a long-standing client, a leading travel and leisure business, in their search for a Head of Digital to join their team. This role has been established to support the company's ongoing growth and investment within digital marketing.

About the Head of Digital role:

This is a unique opportunity to shape and lead the digital strategy for a well-known travel and tourism brand. As Head of Digital, you'll define and deliver a data-driven roadmap that drives growth, engagement, and customer loyalty across multiple online platforms, including websites and mobile apps.

You'll lead a talented digital team, oversee analytics and performance, and champion innovation, personalisation, and customer-first digital experiences. While experience in travel, leisure, or hospitality is ideal, this role is also open to candidates from insurance / membership/ banking who have a strong track record in B2C digital leadership, strategy, and transformation.

Head of Digital Key Responsibilities:

  • Develop and execute the company's digital strategy to support growth and enhance customer experience.
  • Lead, inspire, and develop a small, high-performing digital team.
  • Manage and optimise a complex digital ecosystem (websites, apps, CRM, analytics).
  • Champion UX, A/B testing, and continuous improvement across platforms.
  • Embed a data-first culture, using insights to maximise performance and ROI.
  • Oversee digital budgets, agency relationships, and technology partnerships.
  • Ensure compliance with GDPR, PECR, and digital regulations.
  • Collaborate with senior stakeholders to deliver a cohesive marketing and digital roadmap.

About You

  • Proven experience in a senior digital leadership role within a B2C environment.
  • Track record of delivering successful digital strategies and transformation projects.
  • Expertise across SEO, PPC, CRO, content, social, and email marketing.
  • Strong data and analytics skills, including GA4, SEMRush, and performance dashboards.
  • Experience managing Optimizely / EPiServer or equivalent CMS platforms.
  • Strong understanding of UX principles and website optimisation.
  • Experience leveraging AI and personalisation to improve customer experience and commercial performance.
  • Exceptional leadership, communication, and stakeholder management skills.

Why Apply?

  • Competitive salary plus car allowance
  • Private medical insurance.
  • Enhanced company pension.
  • Hybrid working.
  • Discounts across products and services .
  • Free parking onsite.

Extra info:

  • Refer a friend and earn up to £500 (see website for details).
  • Due to high application volumes, only shortlisted candidates will be contacted. If you don't hear back within 5 days, please assume you have not been successful.
  • By applying, you accept Lloyd Recruitment Services' Privacy and GDPR Policy (see website).

Lloyd Recruitment Services are acting as an employment agency for this vacancy and are an equal opportunities employer.

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