Event consultant responsibilities (with job requirements)

By Indeed Editorial Team

Published 4 November 2022

The Indeed Editorial Team comprises a diverse and talented team of writers, researchers and subject matter experts equipped with Indeed's data and insights to deliver useful tips to help guide your career journey.

All kinds of occasions and events benefit from having an event consultant, whose main duty is to ensure all attendees have a good time. A person's performance in this job might even determine if an event is successful, meaning it's paramount that they do everything in their power to make it worthwhile. By knowing the key responsibilities of an event consultant, you're able to figure out if this role is right for you. In this article, we explain what an event consultant is, examine some event consultant responsibilities and outline how you might qualify for this job.

What is an event consultant?

An event consultant plans and executes events to a high standard, coordinating the details including publicity and logistics to create an excellent occasion for every attendee. They may work for a specific events-planning organisation or be an internal member of a company that wants to throw an event. Event management consultants are primarily responsible for a celebration's success, but they also deal with any problems before, during or after the event. These consultants are experts at communication and logistics, negotiating deals for provisions and making sure that everything comes together in time.

What are event consultant responsibilities?

Some typical event consultant responsibilities include:

Planning and executing events

The main duty of an event consultant is to put together a successful event, which may be a birthday party, a wedding, an exposition, a trade show or any other kind of organised gathering. The exact particulars of this are very subjective, but event consultants often work hard to ensure everything's ready in time for a big event. They work closely with their clients to determine what the occasion needs and whether they have any requests to help make things more special.

Related: Guide to planning corporate events for business success

Budgeting events

These occasions typically have a set budget, and a substantial challenge for event management consultants to overcome is managing to execute an event within these parameters. This includes figuring out how much each element might cost, with food, in particular, being a significant consideration. Some budgets also include marketing the event, so the consultant gathers clear quotes on how much this might cost before putting together promotional materials.

Related: How to manage a budget: techniques and a step-by-step guide

Publicising events

A key hallmark of success at an event is attendance, and working hard to publicise the event often helps with this. The consultant may work with a graphic designer to design publicity materials such as flyers or social media posts, which they then distribute or advertise as appropriate. Choosing the right times to post on social media networks impacts how many people discover and attend the event.

Related: A guide to digital marketing vs. social media marketing

Coordinating multiple events

As an event consultant, you might sometimes be in the position of organising several entirely different events at once. In this situation, your goal is to expertly balance your obligation to each event and make sure they come together at the right time. The ability to keep working under pressure is key as an event management consultant, and proving that you're able to organise multiple high-stress events simultaneously helps you get better opportunities.

Checking event safety

Event consultants often work with safety officers and even entire health and safety teams to determine an occasion's safety requirements, which includes putting together a risk assessment that understands the possibilities that might arise. Inspect the venue for possible tripping hazards or zones that may need more security to avoid overcrowding and account for the possibility of an emergency evacuation. These risk assessments give a comprehensive rundown of the protocols for staff to follow if a situation develops.

Related: A guide to risk assessment (with a risk assessment template)

Building relationships with managers

The relationships you create with managers and vendors as an event consultant help to ensure the success of your future events. By building a strong rapport with those responsible for the venue and its provisions, you get better deals for large-scale occasions and always have a high-capacity location ready. A robust network of suppliers and managers may save a lot of logistical work, as you already have the connections to get everything together quickly.

How to become an event consultant

Regardless of their industry, event consultants generally follow a similar career path. The requirements for becoming an event consultant usually scale with the sizes of the events in question. For large-scale event organisations, the qualifications they ask for may be higher than when working as an in-house event management consultant. Here are some steps to help you become a professional event consultant:

1. Figure out the role that's right for you

There are various event consultant jobs that represent different occasions and scales, so the first step towards consulting on these events is to determine which one best fits your passion. This helps you refine the jobs you intend to apply for and understand your skills, including how you may hone them even further. You might want to organise festivals or conferences or simply assemble an organisation's booth for upcoming networking opportunities. You may even plan the networking event yourself, depending on your unique skill set and the events you want to consult on.

Related: How much does an event planner make? With factors

2. Stay informed about the industry

Determine your interest in event consultancy by attending networking events and following event-planning organisations on social media. This is a great way to learn how these organisations plan events. Industry resources, including case studies and blogs, allow you to stay up-to-date on how these events come together alongside new trends or techniques. Making friends and other connections within the sector may also be a considerable help, as they may be able to point you towards organisations that are currently hiring and even provide career guidance.

Related: What are networking events? (With definition and types)

3. Consider a degree

While this isn't always a requirement, a formal event-planning qualification of some kind distinguishes you from other candidates throughout the hiring process. Many universities have courses and degrees in event management, and the knowledge you develop across the degree may enable you to become an even better event consultant. Some of these courses offer placements within the industry, giving you a valuable opportunity to test your event planning abilities. Additional certification in first aid and security may also be useful, but this depends upon the types of events you intend to consult on in the future.

4. Build up a portfolio

A degree may help you become an event consultant, but don't neglect your portfolio as a way of demonstrating your experience across the sector. This may involve taking on some voluntary roles as you focus on gaining practical experience that you eventually turn into a professional position. Building a portfolio also shows you the reality of the industry, helping you develop your expectations for the role. It helps to have some variety in your portfolio, allowing you to demonstrate your flexibility and aptitude across different events.

5. Prepare an event consultant CV

When you have the relevant experience and formal qualifications to go with this, start writing your event consultant CV. When doing this, emphasise your strongest skills by outlining certain events that you helped put together while clearly defining your exact contributions. With any CV, tailoring it to match the job posting is useful as it helps you appear as a more suitable candidate. Do this by highlighting certain skills the organisation wants to prioritise and mentioning any previous events related to the firm's speciality.

Related: How to write an event manager CV in 5 steps (with example)

6. Apply for the role

After writing a CV that accurately and positively reflects your suitability for an event consultant job, apply for a role online and wait for a response. This usually takes one to two weeks. Many applications require a cover letter, where you introduce yourself to the hiring manager and explain why you're an ideal candidate. If you hear back from them, they might want to conduct an interview to learn more about your experience. Make sure you recheck the job posting before your interview to remember what the organisation wants.

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