digital marketer jobs

About Us

We are an established, medical-led aesthetic clinic with a strong reputation built over more than 20 years. Offering state-of-the-art laser technology and pioneering treatments, we pride ourselves on exceptional client care and clinical excellence. As we continue to grow our network of clinics nationally, we are looking for a driven and experienced Clinic Manager to lead our team and uphold the high standards our clients expect.

Marketing is run by a small in-house team (social, content, video and PR) and everything we do is measured against one number: consultations booked and attended.

The Role

You'll own the hands-on running of our Google Ads account and the day-to-day upkeep of our website. This is a doing role, not a coordinating one: you'll set budgets, write ads, update pages, fix what's broken and report the numbers. You'll report to the Head of Marketing and work alongside our in-house team and an external web developer. Please note: Due to GDPR requirements this is permanently an in-person, office-based role only and can not be done remotely under any circumstances.

What you'll do

1. Google Ads & paid media **(roughly half the role)**

• Run Google Ads daily: budgets, pacing, bids, search terms and negatives, disapprovals
• Set the weekly budget plan across Google, Meta and TikTok, and reallocate mid-week to what's actually converting
• Write fresh ad copy (RSAs) each week for the worst-performing campaigns
• Help build our newer channels: ChatGPT Ads, Google AI Max and Copilot
• Keep every ad and landing page compliant with UK advertising rules for aesthetics

2. Website & SEO **(the other half)**

• Update and publish WordPress pages: treatments, pricing, practitioner profiles, FAQs
• Rewrite landing pages for conversion, and QA every form and booking link you touch
• On-page SEO: titles and metas, internal linking, FAQ and schema markup
• Brief our external developer, chase tickets, and verify changes are live and indexed
• Keep Google Business Profiles and location pages sharp across all clinics

4. Numbers

• Check the daily numbers each morning; leads, bookings attended, consultations vs target
• Contribute to the weekly performance report (GA4, Search Console, Looker Studio)
• Track rankings for our priority pages and flag movements

5. Other tasks

The list above is not exhaustive and the role will include any other task requested by the Head of Marketing or Senior management as required by the business

What you'll need

• 2+ years hands-on Google Ads with your own budget responsibility (search campaigns essential)
• Meta or TikTok ads experience
• Confident editing and publishing in WordPress
• GA4, Google Search Console and Google Tag Manager as everyday tools
• Looker Studio and MailChimp
• CRO testing experience
• Solid grasp of AI-driven marketing; hands-on with ChatGPT, Claude, Gemini and Perplexity, and how brands get found and cited in AI search
• Very sharp written English; you'll write ads and pages people act on
• Organised and numbers-first: comfortable with a daily and weekly reporting rhythm
• Able to work in-person from our London office Monday to Friday (this role will never be remote due to GDPR reasons)

Nice to have

• Marketing experience in clinics, aesthetics or healthcare.

Pay & details

• £30 to 38K pa per year, depending on length and depth of experience
• Full-time, in-person, office-based at our Admin Office in the City of London
• Working Hours are Monday to Friday 10.00 am to 6.00 pm (40 hours per week)

To Apply

• Send your CV plus two things: one Google Ads result you're proud of (what you changed and what happened), and one web page you've improved and how. Applications without these won't be shortlisted.

Pay: £30,000.00-£38,000.00 per year

Benefits:

• Employee discount

Application question(s):

• Do you have commercial experience of Google Ads, WordPress, MailChimp, Google Tag Manager, Google Search Console, SEO and Google Analytics?

Work Location: In person