Job posting quality standards
This policy applies to all employers posting jobs on Indeed. Our goal is to make job posts clear and easy to understand. All jobs should be accurate, easy to read and professional. Posts that do not meet quality standards may be hidden, removed or require sponsorship.
Policy requirements
Write clear job descriptions
- Include the company name, pay, work hours, benefits and duties.
- Use full sentences and professional language.
- Avoid spam-like content, such as all caps, extra punctuation or too many abbreviations.
- Keep the tone clear and focused on the job.
Example:
- Do: 'We're recruiting a full-term cashier at [company name]. Pay starts at [amount] per hour. Duties include helping customers, managing the till and keeping the checkout area clean'.
- Don't: 'HIRING CASHIER £££ APPLY NOW!!! GREAT PAY!!!'
Use professional job titles
- Keep titles simple, short and accurate.
- Use the real job title only.
- Don't use clickbait, emojis, symbols or unclear text.
- Avoid adding details like location, pay or shifts. These belong in the job description.
- If the role is part of a specific programme or scheme:
- For Kickstart or government scheme jobs, make sure the title clearly states that it's part of that scheme.
- For foster care roles, include 'Foster Carer' in the title and avoid mentioning salaries, referral bonuses or approval times.
Example:
- Do: 'Warehouse Associate'
- Don't: 'Warehouse Associate – £20/hr Night Shift!!!'
Avoid keyword stuffing
- Don't repeat the same keywords to boost search results.
- Don't list competitors' names.
- Don't include long lists of job titles or company names.
- Write short sentences that describe the job in a clear way.
Example:
- Do: 'We're looking for a customer service representative to assist clients by phone and email'.
- Don't: 'Customer service, customer service, sales, call centre, data entry, admin'
Next steps
If we removed or hid your job post:
- Check the job title and description for clear, simple language.
- Remove extra symbols, repeated words or spam-like content.
- Make sure that all details about the job are correct.
Contact Indeed Support if you believe we removed your post by mistake.
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