Account Executive Job Description: Top Duties and Qualifications

An Account Executive, or Account Coordinator is responsible for increasing the company’s sales and revenue. Their primary duties include finding new business opportunities for the company, recommending solutions to prospects and converting generated leads into new customers. 


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Account Executive duties and responsibilities

Account Executives are skilled at market research, customer service and business strategy. Their day -to-day duties and responsibilities include:

  • Creating and executing sales plans to achieve or surpass quarterly sales quota
  • Identifying, progressing and closing the sales of products 
  • Demonstrating products in-person or online
  • Forecasting weekly, monthly  and annual sales whilst developing a reliable pipeline
  • Coordinating with the operations and IT departments to resolve tech issues and improve customer experience
  • Closing customer contracts and generating new sales
  • Attending promotions, roadshows and summits to educate customers about the company’s products or services
  • Communicating with clients to understand their needs and to gather product or service feedback
  • Evaluating opportunities to enhance sales, customer satisfaction and retention


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Account Executive Job Description Examples:


Example 1

*Job Title: *Sales Account Executive *Reporting To: *Sales Office Supervisor *Salary: *Starting salary commensurate with experience and qualifications *Location: *This role is Kilwaughter, Co. Antrim *Purpose: *This is a fantastic opportunity to join our team and work as part of a growing business that is prepared to invest in your future. We currently have an opportunity for an experienced, driven and ambitious Sales Account Executive to join our team. This is a pivotal role in a high potential, £45m+ business with the energy and ambition to develop our capability and grow to realise our full potential. Working as part of an enthusiastic and dynamic sales team you will be primarily responsible for promoting and selling our K Rend brand, through day-to-day management of the sales territory and customer relationships.Working within our sales team you will be partnered with a field-based Area Sales Manager on a dedicated sales region in the UK or Ireland. *Key Responsibilities: * * Key Account management of all existing accounts, preparing quotes and specifications and ensuring the accuracy of sales order processing. * Generating new sales leads through both inbound and outbound phone calls. * Working with your Area Sales Manager, you will have a robust sales plan to support achieving sales activities and regional targets. * Promoting and sell the benefits of our K Rend and K Systems brands to a range of stakeholders including clients, architects, main contractors, local authorities, housing associations etc. * Accurately reporting on sales activity through the use of the companies CRM system. * Developing and maintaining a thorough understanding of current and future market trends, industry legislation and competitor capability. * Researching and identifying new areas to develop our K Rend and K Systems brands, offering to capitalise on current and future opportunities. * Building rapport and strong relationships with key influencers and decision makers in your region. * Maintaining and growing our network of recommended installers, supporting with their technical queries and commercial needs. * Arranging CPD presentations with architects for the Area Sales Manager to deliver and raise awareness of our K Rend and K Systems brands. * Maintaining collaborative working practices, developing good rapport and effective relationships with all internal and external stakeholders. Reference ID: SAE2021-01 Application deadline: 22/06/2021 Job Types: Full-time, Permanent Salary: per year Additional pay: * Bonus scheme Benefits: * Additional leave * Bike to work scheme * Company events * Company pension * Life insurance * On-site parking * Private medical insurance * Sick pay * Store discounts Schedule: * 8 hour shift * Monday to Friday Education: * GCSE or equivalent (preferred) Experience: * sales: 1 year (required) Work remotely: * No

Example 2

Are you a great communicator? Are you looking for a client-facing role at an exciting tech company? We’re hunting for a friendly entry-level candidate for an exciting new Account Executive job, providing installation services and practical support to clients! We’re looking for happy, chatty applicants to join this innovative team in a social, customer-focused role. Sound like you? Site visits to install hardware and software Build relationships with customers, resolving their queries with emails and messages Work as part of a wider support and administrative team when required Compose emails, memos, notes, messages communication with the use of Microsoft Office packages. Must-haves: Strong verbal skills Experience working with clients A willingness to learn new skills in IT Benefits: Salary increase after probation period to £21,500 Travel expenses in and out of London UK and international travel Mobile and laptop Bonus structure Development and promotion opportunities To join a flexible startup If you want to kick-start your Account Executive career with an exciting job in hardware and software installations, apply now and we’ll try to get back to you within 5 working days! About DigitalGrads: Is your CV holding you back? Are you fed-up being ghosted by recruiters? Or tired of being rejected after interviews? Finding a graduate job can be brutal. Competition is fierce. Before you know it, everyone who you went to university with has a new job and you’re still living at home. You apply for countless jobs every day and don’t hear a word back - it’s soul destroying! DigitalGrads’ free training, internships and exclusive job opportunities are here to help you kick-start your career in the tech industry. We'll help you prepare for life after uni, make confident career decision and get hired by the hottest tech start-ups in the UK.

Example 3

PR Senior Account Executive / Account Manager (B2B), Are you an experienced PR account manager or Senior Account Executive? Are you looking for a new challenge; the next step in your career? If so, we would love to talk…. We’ve got a great opportunity for an ambitious, enthusiastic and brilliant Account Manager to join the Business and Corporate team at our full-service PR and communications agency in Bristol. About us: We’re a diverse team of award-winning creative, energetic and curious communications professionals, comprising the largest PR agency in the South West. Alongside traditional PR, our offer also includes multimedia, digital and social media, experiential, design, creative strategy, content marketing…. and loads more. We’ve created a brilliant team and a fun, supportive culture focused on balancing work with life. We do understand how busy it can be to deliver for our clients and we focus on ensuring you work to live and work life does not take over. We do this through no meeting days / no email zones and other initiatives to ensure you can achieve this balance. About the job: Reporting into one of our Associate Directors, you’ll be a leading member of an account team, with hands-on responsibility for projects, campaigns and client relations. This might entail a whole list of day-to-day challenges and activities where you’ll play an active role in ensuring campaigns are delivered against plans, budgets and KPIs. Supported by an experienced creative and strategic senior team, on any day you might be coming up with creative story angles, schmoozing the press, delivering experiential or digital campaigns and working on new business proposals, all while ensuring your team stays inspired and motivated. About you: You’ll be able to demonstrate an impressive track record of PR campaign delivery, either as an AM or a Senior AE who’s ready for the next step. You are an excellent communicator, with strong presentation skills and impeccable writing ability. You’ll need strong commercial nous, an eye for a story, and a hunger to progress and improve. You’ll have a good understanding of digital and traditional comms channels, and the ability to plan and report on campaigns that leverage the benefits of each, while thinking creatively about how to use different types of content to deliver against your clients’ objectives. More perks: We celebrate our successes together and there are many additional perks to working within the Speed family such as…[website]
  • A competitive salary
  • Flexible working options
  • 25 days’ holiday, increasing to 29 after 2 years’ service (not including Bank holidays)
  • Additional holiday purchase scheme of up to 5 days per year
  • Additional 5 days’ holiday on your 5th anniversary year
  • Company pension scheme
  • Outstanding training and development programme
  • Well-being programme inc. weekly fruit delivery, eye-care vouchers
  • Refer a friend and new business incentives
  • Medical cash plan - including contributions to dental, optical, physio etc. Reference ID: prsaeam0621 Job Types: Full-time, Permanent Schedule: * Monday to Friday Application question(s): * Please indicate your notice period and salary expectations Experience: * Public Relations: 2 years (required) Work remotely: * Yes
  • What does an Account Executive do?

    Account Executives work as a liaison between an advertising agency and its clients. Their primary goal is to sell an agency’s services to its target clients. An Account Executive conducts extensive research and analyses the client’s needs and marketing goals. Often, Account Executives select a targeted group, come up with an advertising strategy and develop a marketing campaign after learning all about the company’s product or services. Account Executives work with various departments, including copywriting, marketing and art departments, in order to come up with innovative marketing and advertising campaigns. 


    Account Executive skills and qualifications

    A successful Account Executives candidate will have various prerequisite skills and qualifications, that typically include:

    • Background in sales, business development or customer service
    • Strong presentation and interpersonal skills
    • Excellent data organisation and analysis skills
    • Proven ability to lead the sales process and close business deals
    • Ability to grow existing client base
    • Ability to solve problems quickly
    • Bachelor’s degree in business, finance or a related field


    Account Executive experience requirements

    Account Executives must have at least 10 years of experience in business development or sales role. They must also have experience managing a company’s sales cycle and maintaining a pipeline of prospective customers. It’s necessary for applicants to have experience selling to small and midsize businesses (SMBs), independent retailers or wholesalers. Experience managing corporate accounts in a relevant sector or industry, including supporting customers and collecting payments, is a definite plus. Companies prefer commercially minded candidates with at least five years of experience growing accounts.


    Account Executive education and training requirements

    Most companies prefer applicants with a bachelor’s degree in IT, communications, commerce or business. For a senior role, a master’s degree is essential. Professional certification is a plus. Some companies require candidates to complete on-the-job training or apprenticeship. 


    Account Executive salary expectations

    According to Indeed Salaries, the average salary of Account Executives in the UK, is £28,265 per year. This figure varies depending on factors, including the company, candidate’s experience and their geographical location. 


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    Account Executive job description FAQs


    Do Account Executives have different responsibilities in different industries?

    Account Executives are essentially full-cycle representatives in many companies and their work may cross many departments. They may do the job of the Customer Service, Account Executive and Sales Development Representatives. Their day-to-day tasks may vary depending on their experience and the size of the company. In other industries, like marketing or media, they do more than just bringing in new clients and servicing existing ones.


    What should you look for in an Account Executive CV?

    Look for evidence of individual or B2B sales experience, a history of achieving and surpassing revenue targets and the ability to grasp customers’ needs. The right candidate is someone who can present appropriate solutions to customers. Candidates with a sound business judgment are able to  prioritise work and focus on important opportunities.


    What does an Account Executive report to?

    Most Account Executives report to Senior Account Executives or Account Managers. In some cases, they may report directly to the business owner or even the CEO. However, this depends on the size and scope of the company.


    How can you make your Account Executive job description stand out?

    Make the Account Executive job description brief, informative and interesting. Share accurate and relevant details about the role so the applicants can grasp what the job entails. End your description by creating a sense of urgency. Candidates want to know all they can about the role and what steps to take next.

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