What does a Business Intelligence Analyst do?
Business Intelligence Analysts use the data that a company collects to gain valuable insight into the way the business runs. They identify trends in buying patterns, customer behaviour, product performance and any other aspect of the business’s operations. Business Intelligence Analysts use that data to predict future trends, identify areas for improvement and streamline processes to increase efficiency. They use computer technology to forecast the future performance of various aspects of the business. Business Intelligence Analysts perform competitor and industry analysis to ensure the long-term viability of the business.
Business Intelligence Analyst skills and qualifications
Business Intelligence Analysts need to have a wide range of skills in order to provide the business with the most relevant data and practical advice. A successful Business Intelligence Analyst candidate will have various prerequisite skills and qualifications that typically include:
- Excellent mathematical skills, particularly in statistics
- Expertise in computer programming, data mining and data visualisation techniques
- Understanding of the various types of performance analysis such as SWOT, PESTLE and enterprise analysis
- Problem-solving skills and creativity
- In-depth understanding of database design and management, including SQL and data modelling
- Business administration skills
Business Intelligence Analyst experience requirements
Most employers require entry-level Business Intelligence Analyst applicants to have several years of experience working as a Data Analyst, Data Reporter, Business Analyst or a related role. For more senior roles, candidates must have prior employment in an analytical role and experience working with large data sets. Those with specific industry experience will be able to identify trends and anomalous results and make appropriate recommendations. They also have a network of contacts within the sector. Experience as a Manager is also helpful as many Senior Business Intelligence Analysts positions have supervisory responsibilities.
Business Intelligence Analyst education and training requirements
A Business Intelligence Analyst needs a degree in a subject that requires an understanding of data management and business processes and operations. Subjects such as economics, business administration, engineering, computer science or data science are all useful. Qualifications that cover database design and management, data mining or data architecture are a plus, as well as recognised certification such as the Institute of Data and Marketing Award in Data and Analysis or Strategic Direction and Leadership from the Chartered Management Institute.
Business Intelligence Analyst salary expectations
According to Indeed Salaries, the average salary for a Business Intelligence Analyst in the UK is £38,560 per year. This depends on the level of seniority required and the industry or sector that the role is in. It also depends on the area of the country in which the job is based.
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