Communications Officer Job Description: Top Duties and Qualifications

A Communications Officer, or Public Relations Officer manages an organisation’s corporate communications. Their duties include writing and distributing corporate communication materials, advising management on publicity activities and serving as the company’s point of contact with the media. 

 

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Communications Officer duties and responsibilities

A Communications Officer manages a company’s internal and external communications. Their day-to-day duties and responsibilities include:

  • Performing market research and analysing the company’s audience and its needs 
  • Working with management to create and plan public relations strategies and campaigns to enhance brand image and voice
  • Writing publicity content such as press releases, newsletters, speeches, website copy and leaflets
  • Creating and maintaining a robust relationship with the media to promote the company’s image
  • Coordinating promotional events and attending news conferences, press launches and exhibitions 
  • Monitoring and responding to feedback from the media and the public about the organisation on traditional and digital channels 
  • Recording media coverage and measuring impact of publicity campaigns on audience engagement 
  • Developing and disseminating public relations materials that increase visibility among stakeholders and law makers
  • Ensuring that digital marketing content aligns with the company’s brand identity and message 

 

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Communications Officer Job Description Examples:

 

Example 1

Golden Egg Group is one of the largest and fastest growing financial Solutions business group in the UK, Golden Egg Group has 10 Large Brands and growing and operate globally. As a PR and Digital Officer at Golden Egg Group you will be an essential part of a the external communications team and play a critical role in generating content for Golden Egg Group external channels. This is a busy and varied role which involves assisting with answering media enquiries, drafting press releases, and helping to manage our website and social media channels. You will enjoy the opportunity to get directly involved in researching, and helping to deliver and evaluate public relations and digital campaigns to help raise awareness of the charity’s work. For more details or to apply please call Ben on 0[phone number]. Job Types: Full-time, Permanent Salary: per year Benefits: * Company events Schedule: * 8 hour shift Experience: * Public Relations: 1 year (required) Work remotely: * No

Example 2

FlyZero FlyZero is the ATI project to enable the UK to lead a revolution in zero-carbon commercial air travel. We are pulling together expertise from across the UK supply chain and universities in an initial 12-month programme to look at the design challenges and market opportunity of potential zero-emission aircraft concepts. The strategic research project will consist of approximately 100 experts from industry and academia looking at areas including the technical and commercial viability of a future zero-carbon emission commercial aircraft design; technology and industrialisation road maps; and assessments of the sustainability issues, the UK industrial capability, and market and economic viability. The Role _Fixed Term Contract to end of December 2021_ This role will play a critical part in supporting the effective delivery of FlyZero ensuring team members and key stakeholders remain well-informed and engaged through high-quality multi-platform communications. Internal communications will involve taking ownership of FlyZero’s communications channels including weekly TeamTime calls, regular Sharepoint news items, all-colleague emails and Microsoft Teams feed updates plus share updates with the wider ATI team via internal newsletter and monthly calls. It will also involve coordinating virtual and in-person FlyZero team events overseeing agenda and content development as well as smooth delivery on the day. You will enhance colleague engagement through coordination of the FlyZero Hero Awards, quarterly colleague surveys and support of awareness days. Evaluating and monitoring internal communications activity and adapting outputs to improve results will also be required. You will build and maintain strong internal networks with project team members keeping a finger on the pulse of what’s happening across FlyZero. External communications will involve generating written and visual content for blogs and social media posts monitoring results to increase engagement and grow followers. Supporting the editing of complex technical papers to ensure they are well presented and accessible to key audiences and supporting development of branded assets including infographics and reports, working with our design agency. You will support delivery of external events and complete regular media monitoring and summaries. Experience should include: A degree or equivalent experience in English, Communications or a Journalism related discipline. Experience of writing quality copy to short deadlines and managing competing priorities is essential. Knowledge and understanding of social media, digital communications platforms and events management. Characteristics and skills: Highly motivated team player with excellent interpersonal and organisational skills. Innovative and flexible and able to adapt to new challenges and requirements at pace. Competent with Microsoft Office applications. Locations The FlyZero project will look to use a combination of remote working and office based working at different stages. Office locations are yet to be determined. Offices will be based in the UK and selected partly on where the majority of secondees live, but likely feature more than one location to provide geographic reach. The project will cover costs of travel beyond normal commutes and overnight accommodation when needed. Assignment Process and Timeline: Short-listed applicants will go through an interview process . The interview procedure may commence prior to the application deadline. The project is currently funded until the end of December 2021. Contract length: 6 months Application deadline: 18/06/2021 Job Types: Full-time, Temporary, Contract Salary: per year Benefits: * Work from home Schedule: * Monday to Friday Work remotely: * Yes

Example 3

Employer PSPS Vacancy Type Permanent/Full Time Hours Per Week 37 Salary Range £19,327 - £26,664 Depending on experience Location Spalding/ Manby/ Boston Application Deadline Wednesday, June 23, 2021 Job Profile Job Summary Benefits – 25 days Annual Leave plus bank holidays, Birthday Leave, Subsidised/Funded training, Employee Assistance Programme, Local Government Pension Scheme with annual employer contribution of 19.9% Public Sector Partnership Services are a high performing Local Authority Trading Company (LatCo), owned by East Lindsey District Council, South Holland District Council and Boston Borough Council, with ambitions to grow and provide high quality services to other Councils. We are recruiting for a Business Support Officer to join our multifunctional and high performing Corporate Support Team. This is a fantastic opportunity to work as a senior administrator at PSPS, in a role where no two days will be the same and you will work with colleagues at all levels across the organisation. The Business Support Officer will occasionally support the wider team in all of the functions that we provide, but your main specialism and remit will be to develop and deliver how we engage with our employees, stakeholders, the public, and prospective partners. You will be responsible for supporting in the development of and leading the delivery of a Communications and Marketing Strategy. You will need to maximise usage of our social media platforms and develop a clear plan of company annual activity. To be successful in this role, it is essential that: You are a meticulous planner with a keen eye for detail You have a strong ability for turning actions into quality outcomes You have the ability to write quality communications and documents in a succinct, clear and appealing manner You have the necessary skills to be able to communicate with a wide range of people and build positive relationships You have the ability to work both independently and as a part of a wider team What we offer PSPS is proud of its working environment and our loyal dedicated employees. We value an inclusive workplace that drives growth, success, performance and creativity. You will be supported by a team of like-minded professionals, driven by a passion to make a real difference. We offer a variety of employee benefits across in these areas: If you are interested in having a confidential conversation about the role, please contact Ryan Ward, Transformation Project Manager on 07717 695606. Closing date: 23 June 2021 PSPS reserve the right to change the closing date, depending on application numbers. Interviews will be arranged virtually when suitable candidates apply which may be prior to the closing date.

Example 4

37.5 hours per week £28,000 - £30,000 per annum (dependant on experience) Permanent About Us Hartpury University and Hartpury College are among the UK’s leading specialist education providers in agriculture, animal, equine, sport and veterinary nursing. Located in Hartpury University and Hartpury College sit side-by-side on a beautiful 360-hectare campus. We provide world-class facilities to more than 4,000 university and college-level students studying undergraduate and postgraduate degrees, A-levels and diplomas, as well as undertaking industry research. The University holds Teaching Excellence Framework Gold and has 96% graduate employability, whilst the College is rated Ofsted Outstanding in all areas. A passionate and innovative business culture and exceptional support networks make Hartpury an ideal career choice. About the Role You will combine your experience working in press and PR with strong copywriting skills and passion for storytelling, to promote Hartpury across a range of channels. You will deliver an effective communications and media plan to raise the profile and brand awareness of Hartpury University and Hartpury College. A significant part of the role will involve writing engaging, tailored content, for a variety of different audiences and for use across digital platforms, campaigns and print. About You You will be an experienced PR and communications professional, with proven success in sourcing and writing stories and gaining excellent media coverage. Alongside your PR background, you will be skilled at creating and repurposing content for a wide range of audiences and channels, such as print, web, blogs, film, podcasts and social media. What we Offer Wellbeing events and Employee Assistance Programme Local Government Pension Scheme Employee Discounts Scheme Onsite fitness facilities Support for continuous professional development Flexible working opportunities available 25 days annual leave entitlement plus bank holidays, rising to 30 days with length of service. Click the button below to see full details and to apply online or telephone (01452) 702135 to request documents by post. Click here to view the full Job Description and Person Specification. The closing date for receipt of applications is 4th July 2021. We are committed to safeguarding and promoting the welfare of children and young people and expect all staff and volunteers to share this commitment. We will ensure that all our recruitment and selection practices reflect this commitment. All successful candidates will be subject to Disclosure and Barring Service checks along with other relevant employment checks. Hartpury values a diverse workforce and welcomes applications from all sections of the community.

Example 5

An exciting opportunity has arisen for an experienced and enthusiastic Public Engagement & Communications Officer, to promote the Institute’s profile within the national and international research community and the wider public. The postholder will need to establish strong working relationships with other communication/engagement officers and administrative staff from the departments hosting research groups in the Institute, and will implement a communication and public engagement strategy, with responsibility for annual activity planning. The Institute is an MRC-funded Institute, hosting two MRC-funded Units and as such the role will also require good working relationships with external stakeholders. The successful candidate will be educated to degree level or equivalent and have previous experience in a communications role, including website management. Proven ability to design and deliver a range of communications/public engagement activities and to manage own workload and resources are essential. Excellent oral communication and presentation skills as well as significant experience of using digital media in communications are also essential. This position is available on a full-time basis for three years in the first instance. If you would like an informal chat about the role, please email the RDM Communications and Public Engagement Manager Dr Charvy Narain at The closing date for this position is noon on Wednesday 30 June 2021. Interviews will be held during early July.

What does a Communications Officer do?

Communications Officers maintain an organisation’s relationship with the media and the public. Their responsibilities include writing and disseminating publicity material and handling correspondence from the media and the public. They also organise events to promote the organisation’s brand and advise management on internal and external communications strategy. Communications Officers research the company’s audience to determine the best channels for increased engagement. They also collaborate with other departments, including teams in marketing and product development.

 

Communications Officer skills and qualifications

A successful Communications Officer candidate will have various prerequisite skills and qualifications needed to perform duties effectively. These include: 

  • Proven experience in media, corporate communications, journalism or related fields 
  • Excellent written and verbal communications skills
  • Exceptional organisational and interpersonal skills 
  • Ability to use content management systems, social media platforms, web analytics tools and digital marketing methods 
  • Proficiency in content creation tools such as Microsoft Office Suite and Adobe Creative Suite 
  • Attention to detail and problem-solving skills

 

Communications Officer experience requirements

Communications Officers require experience in a publicity role. Employers consider candidates with a background in public relations, corporate communications, journalism and related roles. In most modern companies, employers prefer Communications Officer candidates with experience in digital communications. However, knowledge of both traditional and digital media is a plus. In some organisations employers may consider candidates who have in-depth knowledge of content creation, digital marketing and media networking, even if they don’t have work experience. 

 

Communications Officer education and training requirements

Communications Officers can qualify for employment with a bachelor’s degree in public relations, business and public relations or media communications. Some employers will accept candidates with a foundation certificate in marketing or a Public Relations Assistant higher apprenticeship. Organisations accept candidates with professional qualifications from the Chartered Institute of Public Relations. Candidates who have training from the Public Relations and Communications Association are also suitable for the position. 

 

Communications Officer salary expectations

According to Indeed Salaries, the average salary of a Communications Officer in the UK is £26,798 per year. Actual pay may depend on the employer, the industry, location, experience, qualifications, job duties and responsibilities.

 

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Communications Officer job description FAQs

 

What qualities make a good Communications Officer?

Successful Communications Officers must have exceptional intellectual curiosity because the role requires being able to communicate confidently with a wide range of audiences on varieties of topics. The best Communications Officers understand their role is to communicate their company’s position on matters with objectivity and by not passing judgment. They are also adept at gauging the audience’s mood when crafting responses. Successful Communications Officers quickly address issues raised by the public. They also know when to make statements and when to keep silent, which requires an excellent sense of judgment. 

 

What should you look for in a Communications Officer CV?

An impressive Communications Officer CV must emphasise a candidate’s ability to oversee a company’s internal and external transmissions in a way that promotes brand loyalty. The candidate’s CV must also show proficiency in social media channels and how to use it to boost brand recognition and audience engagement. Also, check the applicant’s past achievements in managing the public perception of an organisation, especially when customers are losing confidence in the brand. 

 

What makes a good Communications Officer job description?

A good Communications Officer job description must start with an attention-grabbing headline. The headline must include the specific job title of the role to remove any confusion when prospective candidates come across the ad. Outline the specific skills and qualifications requirements and any experience and educational qualifications candidates need to have for the role. You can also describe the day-to-day duties of the role and your organisational culture. It’s helpful to include a deadline for applications to create a sense of urgency.

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