Graphic Designer Job Description: Top Duties and Qualifications

A Graphic Designer, or Commercial Artist, creates designs or visual concepts that deliver information through imagery, art and photographs. Their duties include liaising with a client to determine what kind of work and concepts the client has, generate ideas and create layouts that align with the client’s wants and needs.

Build a Job Description

Graphic Designer duties and responsibilities

A Graphic Designer conceptualises and generates complete imagery to relay a message in a way that pleases the eye of the viewer. In order to achieve this goal, the designer has to be capable of production in multiple media formats while keeping the client’s needs at the forefront during production. Some major duties and responsibilities of a Graphic Designer include:

  • Creating materials by hand or use technology and creative software suites to generate illustrations, layouts and designs
  • Designing brochures, magazine covers and backs, billboards, brochures, web pages, advertising for a variety of media formats and annual reports
  • Generating drafts and mockups of proposed designs for the client to review and make revisions as requested
  • Maintaining client communication from project start to finish
  • Reviewing final work with clients and make final revisions or deliver the product to the client
Build a Job Description

Graphic Designer Job Description Examples:

What does a Graphic Designer do?

Companies hire a Graphic Designer to solve the problem of how to stimulate a consumer to go from reading an advertisement to making a purchase. They create designs and logos and develop layouts for everything from annual reports to magazines. A Graphic Designer is not necessarily an artist even though they arrange imagery or language into a finished product for advertising. The role of the graphic artist is to perform client intake and learn about the client’s desires and expectations for the end product, create artwork in a variety of formats and layouts that may appeal to the client, have a cultural sensitivity in order to avoid inadvertently offending audiences and review the final work with the client for final adjustments and approval.

Graphic Designer skills and qualifications

A successful Graphic Designer candidate will possess skills that include the ability to manage time, produce artwork in a variety of styles, understand font design and have excellent communication skills. Some of the skills and qualifications a Graphic Designer needs are:

  • Ability to work as part of a team and independently
  • Artistic skills
  • Proficiency in graphic illustration software
  • Capable of planning a strategy in relation to client needs
  • Maintain a portfolio of prior work and maintain a client archive
  • Analytical skills

Graphic Designer experience requirements

Most Graphic Designer roles require a qualified candidate to have experience in editing or creating illustrations using illustration software, building multi-layer compositions digitally or by hand, creating final artwork with lettering suitable for advertising and editing photographic images to suit the needs of the client.

Graphic Designer education and training requirements

There are no defined entry requirements for the role of a Graphic Designer, but a majority of Graphic Designers have earned a degree in graphic design, fine art, illustration or product design. Educational requirements for a Graphic Designer include a bachelor’s degree or completion of an equivalent apprenticeship. Training for a Graphic Designer includes familiarity with a variety of photo editing and illustration software products, ability to write in HTML and CSS for web pages and the ability to do work by hand when necessary.

Graphic Designer salary expectations

According to Indeed Salaries, the average salary for a Graphic Designer is £25,359. Starting salary for this role may be dependent on experience, location and company.

Job description samples for similar positions

Other job description samples are available if this job description is not quite what you’re seeking.

Ready to Hire? Build a Job Description

Graphic Designer job description FAQs

What is a Creative Designer job description?

A Creative Designer, or Graphic Designer, job description is an advertisement placed by an organisation that’s seeking to hire a qualified Graphic Designer for an open position. The function of the job description is to target the desired type of candidate to fulfil the role. The description may include information such as educational requirements, years of experience preferred, types of software proficiencies and request a portfolio for viewing.

What skills do you need to be a Graphic Designer?

The skills needed to be a Graphic Designer include the ability to think in abstract imagery to create artwork, use critical thinking skills to delineate imagery into a rough draft and use manual and digital tools to refine the imagery into a finished product. A Graphic Designer also has to be proficient in time management, be able to communicate ideas and concepts clearly and be able to accept input or criticism from clients.

What do you do as a Graphic Designer?

A Graphic Designer draws upon their training, skills and talent to create artwork for the advertising and marketing industry. A designer may create a new logo for a company or create a novel packaging idea for a new product. 

Job Description Examples

No search results found