Telemarketer Job Description: Top Duties and Qualifications

Your job description is the first touchpoint between your company and your new hire. With millions of people searching for jobs on Indeed each month, a great job description can help you attract the most qualified candidates to your open position. To get you started, here are some tips for creating an effective job description.

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Telemarketer job title

A great job title typically includes a general term, level of experience and any special requirements. The general term will optimise your job title to show up in a general search for jobs of the same nature. The level of experience will help you attract the most qualified applicants by outlining the amount of responsibility and prior knowledge required. And if your position is specialised, consider including the specialisation in the job title as well. But avoid using internal titles, abbreviations or acronyms to make sure people understand what your job posting is before clicking.

  • Telemarketer
  • Telemarketer (2+ Years’ Experience)
  • Business-to-Business Telemarketer
  • Telemarketer (Part-Time)
  • Telemarketing Representative
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Telemarketer Job Description Examples:

Telemarketer job summary

A great job description starts with a compelling summary of the position and its role within your company. Your summary should provide an overview of your company and expectations for the position. Outline the types of activities and responsibilities required for the job so jobseekers can determine if they are qualified, or if the job is a good fit.

Example of a Telemarketer job summary

Our general contracting firm is hiring a Telemarketer to join our outside sales team. The successful candidate will be comfortable speaking on the phone with several people each day to discuss home improvement projects and other work related to general building. We’re looking for an upbeat, motivated professional who gets inspired by the idea of commission cheques. You will generate a minimum of 5 leads per day and make follow-up calls when appropriate to close sales. We are seeking experienced telemarketers. If you only have inside sales experience, we are willing to talk to you.

Telemarketer responsibilities and duties

The responsibilities and duties section is the most important part of the job description. Here you should outline the functions this position will perform on a regular basis, how the job functions within the organization and who the employee reports to.

  • Place phone calls to potential clients from our computerised directory
  • Perform script (with necessary adjustments) to ensure consistency of sales programme
  • Answer potential clients’ questions about home improvement projects or goals
  • Generate between 5 and 15 sales leads per day
  • Set appointments with prospective customers based on our associates’ schedules
  • Maintain computer, telephone and other equipment
  • Train other telemarketers when required
  • Communicate any problems, concerns or questions to supervisory staff
  • Refer customer complaints to supervisor for quality control
  • Communicate respectfully and politely with potential customers at all times

Telemarketer qualifications and skills

Next, outline the required and preferred skills for your position. This may include education, previous job experience, certifications and technical skills. You may also include soft skills and personality traits that you envision for a successful employee. While it may be tempting to include a long list of skills and requirements, including too many could dissuade qualified candidates from applying. Keep your list of qualifications concise, but provide enough detail with relevant keywords and terms.

  • GCSEs or equivalent required
  • Minimum 3 years’ experience in sales (lead generation preferred)
  • 2+ years’ experience telemarketing a plus
  • Excellent phone manner and articulation
  • Ability to type minimum 40 WPM (words per minute)
  • Results-driven and willing to work on commission basis
  • Ability to cope with rejection on a daily basis
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Job Description Examples

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