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Marketing Manager

PageTiger
Richmond TW9
£30,000 - £50,000 a year - Permanent, Full-time

Location

Richmond TW9

Benefits
Pulled from the full job description

  • Company events
  • Company pension
  • Discounted or free food
  • Private medical insurance
  • Profit sharing

Full job description

About this role

This is a fantastic opportunity to join a market leading SaaS publishing platform with a fun and distinctive brand.

Whilst we enjoy great success in the HR, L&D and Comms space, as an agnostic platform the software can be used by anyone to help make their communications more engaging and effective.

As Marketing Manager, you will be office based and work closely with department heads and the leadership team to design and deploy the yearly marketing calendar and campaigns to help grow our brand across new business prospects and the existing customer base.

We are looking for a well-rounded and experienced marketer who is keen to establish themselves in a rapidly growing business as a key voice in all things marketing. You will have an interest in technology, understand the latest B2B marketing tools, email marketing, social media and live events.

You will need to quickly understand the sectors we’re targeting to tailor communications as necessary, and you will be highly creative with design experience and knowledge of the Adobe Creative Suite (including Photoshop, Premiere, Illustrator, InDesign etc) being beneficial.

Job role of the Digital Marketing & Website Manager:

  • Use digital marketing to generate leads for the sales team.
  • Devise and execute strategies to drive online traffic to the company website, including SEO, social media, newsletters, paid advertising, and live events.
  • Develop and continuously improve integrated marketing campaigns across all channels.
  • Analyse the user journeys through the website and ensure the website is optimised to maximise conversion rates: from visits, to form fills to sales pipeline.
  • Ensure the outputs of your digital marketing efforts are tracked and measured inside our CRM platform.
  • Manage external agencies as required.
  • Responsibility for planning and budgetary control of all digital marketing.
  • Optimise pre and post live event and exhibition marketing strategies to maximise ROI.

Skills/experience required:

  • Previous experience in a relevant position.
  • Experienced in using digital marketing tools, including CRM, Email Marketing, SEO and Paid Advertising.
  • Highly analytical and a creative marketeer, with an eagerness to understand how our products benefit our diverse client base.
  • Enthusiastic about translating that knowledge into compelling digital marketing campaigns and be excited about working for a business where you can take ownership.

Job Types: Full-time, Permanent

Salary: £30,000.00-£50,000.00 per year

Benefits:

  • Company events
  • Company pension
  • Discounted or free food
  • Private medical insurance
  • Profit sharing

Schedule:

  • Monday to Friday

Supplemental pay types:

  • Bonus scheme

COVID-19 considerations:
Socially distanced working areas availalbe, hand sanitizer provided and regular office cleaning.

Experience:

  • Marketing: 5 years (required)

Work Location: In person