Senior Digital PR Executive

Want to add your ex’s name to a skip? Or fancy trying a new ‘bin juice’ inspired beer? If these kinds of stories appeal to you, you may be a great fit for our new role at Business Waste Ltd.

We’re looking for an experienced Digital PR who doesn’t shy away from unconventional ideas. Our ideal candidate will understand the balance between creativity and relevance, earning links that both generate brand awareness and help position us in front of our target customers.

About the Role

The Senior Digital PR Executive role is perfect for someone who already has experience in the industry and is keen to help shape a new team. You’ll need experience crafting press releases, writing expert commentary, and building targeted media lists. You’ll know how to spot the best opportunities and be familiar with building relationships with key press targets.

Our ideal candidate is someone who is excited by the opportunity to ideate for creative reactive and campaign concepts. We’re looking for someone with a curious mindset, keen to explore ideas to their fullest potential and write content that is both thorough and engaging.

The role will include targeting to B2C press to build brand awareness and authority and also require time spent curating niche, relevant stories for B2B press. It’s important you have a background knowledge of SEO, backlinks, and Digital PR best practices.

Alongside our main website, there are also opportunities to work on our other brands in the health and safety, medical, and construction sectors.

We’re open to those in executive roles looking to progress, or those already in a senior position.

Required:

• Strong writing skills, the ability to draft engaging press releases
• Ability to build relevant and targeted media lists that get results
• Comfortable becoming a brand ambassador, building and nurturing relationships with journalists
• Understanding of SEO best practices for Digital PR
• Strong media, news, and pop culture awareness
• Confident with ideation and crafting strategies for Digital PR campaigns
• Strong organisational and admin skills

Desirable:

• Experience in US Digital PR
• Experience working on waste management topics or similar

Why join us?

The PR team at Business Waste is growing and there’s plenty of opportunity to get involved. The team embraces creativity and encourages bold ideas, meaning you'll have the freedom to push boundaries and try new things.

Working in-house means more flexibility and a more engaged team. You’ll have the opportunity to make your mark on the business while being supported by a highly experienced leadership team.

Our environment is dynamic, supportive, and fun - each person’s unique skills are nurtured and time and support are given to develop your interests in the industry. Across the wider company, there’s a wealth of knowledge in every department, allowing you to grow and learn everything you need to know about the industry.

Business Waste is a fast-growing company with a £20 million turnover, and ambitions to grow further. As our team expands, there will be opportunities for further development and progression.

Perks & Benefits:

Remote working, with the opportunity to utilise our York offices as needed.

28 days of holiday per year

Competitive salary of £29,000 - £33,500 a year

How to apply

Send over a copy of your CV with a short cover letter detailing your experience and suitability for the role

Job Type: Full-time

Pay: £29,000.00-£33,500.00 per year

Benefits:

• Canteen
• Company events
• Company pension
• Cycle to work scheme
• Discounted or free food
• Gym membership

Schedule:

• Monday to Friday

Experience:

• Public relations: 2 years (required)

Work Location: Hybrid remote in York YO31 7RE

Reference ID: MPSDPR