Digital Analyst jobs in London
- Internet Matters LtdLondon EC4VTypically responds within 1 day
- Knowledge of digital marketing measurement and campaign reporting.
- Expertise in digital analytics tools and techniques, including visualisation tools like…
- Pathway Capital ManagementLondon WC2H 9FBEmployerActive 3 days ago
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- Work with marketing team to implement and manage digital marketing tools…
- Eni3.8London
- Your ability to problem solve, also leveraging your knowledge on technologies like cloud, data analytics, BI, ML/AI and cybersecurity, will allow you to propose…
- WAVEMETRIX LIMITEDLondon EC3N 1LSTypically responds within 3 daysEmployerActive 3 days ago
- Knowledge of and interest in entertainment and the digital landscape.
- The role is challenging, with significant levels of responsibility, as REs work on every…
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- Neilson Financial ServicesWindsor SL4Typically responds within 1 dayEmployerActive 5 days ago
- Reporting to the Head of Financial Planning & Analysis (FP&A), you will provide strategic financial insights and support key decision-making processes by…
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- Pathway Capital ManagementLondon WC2H 9FBEmployerActive 3 days ago
- Maintain and update various marketing communication materials, including presentations, handouts, newsletters, and digital assets.
Job Post Details
Senior Digital Insights Analyst
Job details
Pay
- £40,000 - £45,000 a year
Job type
- Temp to perm
- Temporary
- Full-time
Shift and schedule
- Monday to Friday
Location
BenefitsPulled from the full job description
- Annual leave
- Company events
- Company pension
- Season ticket loan
- Sick pay
- Work from home
Full job description
Company Description
Internet Matters is a not-for-profit organisation that helps parents, carers and professionals keep children and young people safe online.
Established over the last 10 years we are one of the leading online safety organisations in the UK working with major global brands like Meta, Google, and TikTok and our founding partners BT, Sky, TalkTalk and Virgin Media O2.
We’re here to offer the best advice and information available to help parents, carers and professionals engage in the online lives of children and young people, empowering them to manage the risks they may face online.
We exist to:
- Give parents and teachers the advice and support they need to help all children embrace the internet with confidence and to protect them from online harms.
- Raise awareness through campaigns and industry partnerships so that children and young people can be happy and healthy online.
- Ensure the views of parents and children are consistently and systematically heard by industry, policymakers and government. Our website, internetmatters.org receives over 10 million visits a year.
Overview of Role
This is an exciting opportunity for a proactive, creative, and detail-driven data analyst to join our growing digital team. As a key player in our organisation, you’ll be responsible for collecting, analysing, and interpreting data to provide actionable insights that shape decision-making across the business.
You’ll not only manage our core set of business and campaign reports and MI but also take ownership of tagging and event tracking, ensuring data accuracy and enabling in-depth analysis of user journeys. We’re looking for someone innovative in presenting insights—using engaging visualisation tools and effective storytelling to empower the team with knowledge.
If you’re a self-starter who thrives on delivering business insights, proposing innovative ideas, and contributing to a mission-driven organisation, this role is perfect for you.
Key Responsibilities
Forecasting and KPI Management
- Lead the annual process of forecasting and agreeing performance metrics for core business KPIs, collaborating across departments to ensure targets are realistic and impactful.
Business Reporting & Impact Framework
- Manage and deliver our reporting suite, including:
- High-level KPIs for Board and CEO
- Monthly and quarterly reporting dashboards
- Weekly performance reports
- Partner and project-specific reporting
Tag and Event Management
- Implement, audit, and optimise analytics tagging and tracking across digital products using tools like Google Tag Manager and GA4.
- Collaborate with our developer and UX lead to implement bespoke metrics via the dataLayer and ensure data integrity across all platforms.
GA4 Optimisation and Analysis
- Drive ongoing improvements to reporting capabilities within GA4, maximising its potential to deliver actionable insights.
Insight Presentation and Storytelling
- Use tools such as Looker Studio and Supermetrics to deliver visually engaging reports and dashboards that communicate insights effectively.
- Present insights to stakeholders and teams in innovative ways that inspire action and align with organisational goals.
Engagement and Digital Impact Metrics
- Design and implement methodologies to measure and monitor user engagement across digital products, delivering insights to optimise performance.
Automation and Standardisation of Reporting
- Streamline reporting processes, ensuring efficiency, accuracy, and a single source of truth for core metrics.
Continuous Improvement
- Keep up to date with industry trends, tools, and best practices to recommend innovative approaches to data analysis, collection, and reporting.
Skills, Knowledge, and Experience
Essential:
- Strong experience in managing and optimising tagging and event tracking (e.g., Google Tag Manager, GA4).
- Expertise in digital analytics tools and techniques, including visualisation tools like Looker Studio and Supermetrics.
- Ability to provide clear, concise insights through data storytelling, engaging stakeholders with compelling narratives.
- Proven experience in automating and streamlining reporting processes.
- Ability to interpret data and explain both the ‘what’ and the ‘why’ of user journeys, providing actionable recommendations.
- Experience in UX and conversion rate optimisation through data-driven decisions.
- Strong problem-solving, critical thinking, and organisational skills.
- Self-starter with the ability to identify opportunities for business insights without waiting for direction.
Desirable:
- Experience working with APIs for analytics and data capturing.
- Familiarity with A/B and multivariate testing.
- Knowledge of digital marketing measurement and campaign reporting.
- Experience in a not-for-profit or partnerships-based organisation.
Salary and Benefits
- Annual salary £40,000-£45,000 depending on experience
- 28 days annual leave plus bank holidays (rising to 31 days after 5 years)
- Additional day off for your birthday
- 2 volunteering days annually
- Enhanced maternity and sick pay schemes
- Season ticket loan scheme
Applications
Please send your CV and a covering letter explaining your interest in and suitability for the role to apply@internetmatters.org by 28 February 2025.
Shortlisted candidates will initially be invited to a video interview with the Content and Digital Director.
Job Types: Full-time, Temp to perm
Contract length: 6 months
Pay: £40,000.00-£45,000.00 per year
Benefits:
- Company events
- Company pension
- Sick pay
- Work from home
Schedule:
- Monday to Friday
Education:
- Bachelor's (preferred)
Experience:
- Data analysis skills: 3 years (required)
Work authorisation:
- United Kingdom (required)
Work Location: In person
Application deadline: 28/02/2025