Web Design jobs in Nantwich

Net World Sports designs and sells sports equipment worldwide through our own brands, including FORZA and VERMONT, across our websites, Amazon and other marketplaces. With thousands of products and constant campaign demand, the volume of creative we need can't be met by traditional design alone.

This role sits within our graphic design team, reporting to the Lead Graphic Designer and working closely with the Visual Content Manager. You'll be a skilled commercial designer who also builds the AI pipelines, node-based workflows and design systems that let the team produce more, faster, without compromising brand or product accuracy. Half your value is the design you deliver; the other half is the time you save everyone else.

WHAT YOU’LL DO

AI pipelines and node-based workflows

• Design, build and maintain node-based generative workflows in ComfyUI for repeatable production tasks: background generation and replacement, scene and lifestyle compositing, relighting, upscaling, outpainting for new aspect ratios, and batch asset variations
• Use generative AI platforms that bring many models together, such as Higgsfield, to choose the right image model for each job. Understand the strengths and limitations of current models for image generation, editing and upscaling
• Produce product-accurate AI imagery: keep real products, logos, colours and dimensions exactly true to the physical item. Know when to use reference images, masking, ControlNet-style conditioning or traditional compositing instead of pure generation
• Develop brand-consistent outputs using style references, saved workflow templates and, where appropriate, custom-trained models (e.g. LoRAs) for brand look and recurring scenes
• Create light motion graphics for social media, banners and product pages, such as animated text, simple product reveals and looping assets, working alongside our video team, who lead on AI video generation
• Build and maintain a shared prompt and workflow library so results can be repeated by anyone on the team, not just the person who made them

Figma and design systems

• Build and look after Figma design systems: components, variants, variables and auto layout, so marketplace, web and social formats can be produced quickly and consistently
• Set up template-driven production for high-volume formats (Amazon A+ content, listing images, banners, email modules), using Figma plugins, data-driven content and AI-assisted workflows where they genuinely save time
• Explore and use AI features inside Figma and Adobe (Photoshop Generative Fill and Generative Expand, Firefly) as part of everyday production

Automation and efficiency

• Spot repetitive production tasks across the design team and automate or speed them up through workflows, templates, Photoshop actions and scripts
• Measure and report time saved, so we can see which workflows are working and where to invest next
• Test new tools and models as they're released, evaluate them against real briefs, and recommend what to adopt and what to ignore

Design delivery

• Turn campaign and product briefs into complete sets of visuals for our websites, Amazon (including A+ content and storefronts), social media, email, packaging and point-of-sale
• Design landing pages and product content that balance visual impact with the customer journey and conversion
• Prepare packaging and print artwork for suppliers, including cutter guides, CMYK/Pantone set-up and pre-flight checks
• Deliver work from brief to finished artwork, on time and to a high standard

Responsible AI and governance

• Follow and help develop our AI usage guidelines: brand consistency, image quality, copyright and commercial-use licensing for each tool and model
• Tag AI-generated and AI-edited images correctly in metadata as part of our AI tracking process
• Know where AI is and isn't appropriate, especially for product accuracy and anything customer-facing

Working with the team

• Work with the Lead Graphic Designer and Visual Content Manager to prioritise automation work against what the team needs most
• Help designers and image editors adopt new tools through demos, documentation and hands-on support, and share workflows with the video team where image and video work overlap

WHAT YOU'LL BRING

Essential

• 3+ years' experience as a graphic designer in e-commerce, retail, consumer brands or an agency, with a strong commercial portfolio
• Excellent layout, typography and colour skills, and a sharp eye for when AI output is and isn't good enough to publish
• Hands-on experience building node-based generative workflows (ComfyUI or similar), with examples you can show us
• Practical experience with current image generation models and platforms (e.g. Higgsfield, Firefly or similar), used in real commercial work
• Advanced Figma skills: components, variants, variables and auto layout
• Confident use of Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
• Understanding of the brand, quality and copyright risks of generative AI
• A systematic, process-minded way of working: you enjoy turning a messy task into a repeatable workflow
• Clear communicator who can explain technical workflows to non-technical colleagues

Desirable

• Training custom models (e.g. LoRAs) for brand, product or style consistency
• Experience with ControlNet, IP-Adapter, inpainting/outpainting and upscaling pipelines
• Motion graphics in After Effects or similar (light animation for social and web)
• Figma plugins, data-driven design or design automation
• Scripting or light technical skills (e.g. Photoshop scripting, Python, APIs) to connect tools
• Designing for Amazon or other marketplaces (A+ content, listings, storefronts)
• Packaging artwork and print pre-press
• Familiarity with AI regulation and content provenance (e.g. EU AI Act transparency, Content Credentials/C2PA)
• An interest in sport, fitness or the outdoors

WHAT YOU'LL GET

• Health & Wellbeing – Workouts, Run Club, Nature Trail, Wellness Allowances, Gym Memberships, Golf Memberships & Mental Health Support
• 29 Days Annual Leave (Including Bank Holidays) - Increases with Length of Service
• Flexible Working Hours
• Social Events – Busy Schedule of Parties, Sports Tournaments, Charity Events & Lots More!
• Table Tennis, Pool Tables & Sports Equipment in the Office
• Additional Benefits Available - Help to Buy Scheme, Cycle to Work Scheme, Discounted Travel Schemes & Lots More!
• Product Discount on Net World Sports & Affiliate Partner Products
• Subsidised On-Site Bistro - Serving Freshly Prepared Food Every Day for Breakfast & Lunch
• Employee Recognition - Bonus & Commission Schemes and Performance, Length of Service & Life Event Rewards
• Employee Support - Saving Schemes, Legal & Financial Advice, Parental Guidance

OUR VALUES

• Go above and beyond: Get stuck in and show your passion!
• Ideas over hierarchy: If you have an idea, speak up! It doesn’t matter what role you’re in, we want everyone to shout about ways the business can develop and improve.
• Be bold, move fast: We value speed; we make fast decisions, trust our guts and get things done as efficiently as possible.
• Keep it simple: Don’t over-complicate it!
• Results driven: We embrace results that drive positive change, even if it means occasional failure. Mistakes are valuable as long as we learn from them and avoid repeating them.
• Growth: We’re a fast-growing business and we want our staff to grow with us.

CONTACT

Gareth Davies (Recruitment Specialist) / careers@networldsports.com / 07979 815630 / linkedin.com/in/garethdanieldavies

Benefits:

• Canteen
• Casual dress
• Company events
• Company pension
• Cycle to work scheme
• Discounted or free food
• Employee discount
• Flexitime
• Free or subsidised travel
• Free parking
• Gym membership
• Health & wellbeing programme
• On-site parking
• Referral programme
• Store discount

Work Location: In person