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Jumpstart your hiring with a £100 credit to sponsor your first job.*

Sponsored Jobs deliver 85% more applicants on average than non-sponsored jobs.**
  • Attract the talent you’re looking for
  • Get more visibility in search results
  • Appear to more candidates longer

Indeed Pricing: job posting costs

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With Indeed, you can post either a free* or paid job listing, also known as a Sponsored Job. Free listings are shown in relevant jobseeker search results but then fall back in search as new jobs are added over time. Paid jobs (Standard or Premium Sponsored jobs) are prioritised in relevant search results and retain their optimal visibility for as long as they’re sponsored, so they’re seen more often by jobseekers. Explore the benefits of paid job posts on Indeed, including the key differences between Standard and Premium Sponsored Jobs.

So how much does it cost to post a job on Indeed? It’s helpful to understand how pricing on Indeed works to figure out which option is right for you. Let’s take a look.

*Terms, conditions, quality standards and usage limits apply

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How much does it cost to post a job on Indeed?

Unlike most job posting sites, Indeed doesn’t charge you a flat rate to post a job. If you choose to Sponsor your job, you will set a daily budget amount for each paid job post, and the cost per click is deducted from this budget when a job seeker clicks on the job post. Pay-per-click (PPC) allows you to promote your job and pay when interested job seekers take action on your job post.

The cost to sponsor a job is based on Indeed’s recommendation system, which takes into account market factors such as job competitiveness, your hiring timeline and the supply of job seekers for specific job titles, among other factors.

*Terms, conditions, quality standards and usage limits apply

When should I pay to post my job on Indeed?

To answer this, it’s helpful to understand how pricing on Indeed works to figure out which option is right for you. Let’s take a look.

Free job postings vs. Sponsored Jobs

Here are some questions to consider to help you decide whether sponsoring a job on Indeed is right for you:

  • How fast do you need to hire? If you’re trying to employ a candidate ASAP, paying to post a job can yield more applicants in less time.
  • How specialised is the role? If you’re trying to hire someone for a hard-to-fill position (e.g., nurses, engineers, tax professionals), sponsoring will ensure your job post appears for a longer time. That way, you can reach niche candidates.
  • Where are you located? If you live in a place where there just isn’t a large pool of industry talent, sponsoring can provide the visibility you need to find a great fit.
  • Are you having a hard time hiring? In general, if you have a good job description and job title but are still having trouble hiring, sponsoring can help.

Read more: Free vs Sponsored Jobs on Indeed

Benefits of paid job posts on Indeed

Promoting your job on Indeed gives you access to two tiers of Sponsored Jobs—Standard and Premium—each designed to help you reach more relevant candidates based on your hiring needs and timeline.

Whether you’re looking to attract more applicants fast or want to highlight an urgent or hard-to-fill role, Sponsored Jobs give you the flexibility to choose the right level of visibility and support, and you can pause or close jobs at any time with no long-term contracts.

Here’s a look at the benefits of each tier:

Standard Sponsored Jobs

Standard Sponsored Jobs are a great way to boost visibility and get more traction than a free listing. When you sponsor a job at the Standard level, you’ll:

Appear more prominently in search results

We promote your job post so it’s shown with more visibility to active job seekers in search results and job alerts.

Reach a broader audience of relevant candidates

Your job will stand out on Indeed’s homepage to job seekers who previously searched for jobs like yours.

Set your own budget

We’ll recommend a budget designed to help you receive applications at the right pace for your hiring needs, using market insights.

Pause or close your post anytime

No contracts or long-term commitments required.

Premium Sponsored Jobs

Premium Sponsored Jobs offer everything you get with Standard, plus additional tools and features to help you connect with the right candidates faster. With a Premium post, you can also:

Reduce your time to hire

Prioritize your role over similar job posts in search results to receive applications fast.

Build your applicant list quickly

Premium Sponsored Jobs have exclusive access to the Urgently Hiring label, which job seekers can see on the job post as an indicator that you’re moving through the hiring process quickly.

Match with quality candidates straight away

Instantly match with quality candidates who fit your job criteria based on information collected from the job seeker, and invite them to apply.

Get more targeted distribution

Premium jobs are actively promoted across Indeed and its partner sites to increase reach, especially in competitive markets.

Create brand recognition with candidates

Stand out from similar roles in search results with attention-grabbing visuals, like your company logo and images that draw attention to your job post.

Choosing the right level depends on your hiring goals. If you’re trying to fill a critical role quickly or struggling to find qualified applicants, Premium can give you an edge. Standard is a great fit when you want to increase exposure while staying within a leaner budget.

How Indeed pricing works

You may be wondering: How much does Indeed cost? To answer that question, let’s explore how Indeed pricing works:

1. Set a daily budget 

Indeed will provide a recommended amount to set as the budget based on the criteria you’ve provided in the job post, such as the job title, location and job description. The recommendation is not mandatory but is suggested to help you reach the number of jobseekers you’ll need to recruit.

You incur charges when somebody interacts with your job post, such as by clicking to view the post if you selected a daily budget or clicking to apply if you selected a monthly budget. How much you pay depends on the budget you have chosen and how long your post runs. You can change, pause or close your sponsored job at any time.   

2. Validate your payment method 

You will be prompted to provide payment information before Indeed begins to promote your job post. Indeed will validate the billing information you’ve provided as a best practice to prevent fraud on our platform. This validation step could take anywhere from a few hours to a few days in some cases. Indeed might also send an invoice when your account first reaches a balance of £25 as a secondary measure to validate your payment method if you’re sponsoring a job for the first time.

3. Review your invoice 

Indeed sends invoices on the first day of the month to charge for clicks or started applications, depending on your pricing model, that your paid job posts received during the previous month. If the balance on your account reaches a threshold of £500, it will trigger an invoice to be sent — even if the first day of the new month is yet to occur. You can compare your invoice against the performance report in your employer dashboard, which contains metrics such as clicks, apply starts, and cost per click to further understand the charges. 

When your search is complete

Your job will continue to be sponsored on Indeed until you pause or close your job post. What’s the difference between closed vs. paused job postings? Both statuses remove your job from search results and stop your spending. However, changing your job’s status to paused keeps it visible in your dashboard. This option may be best if you’re receiving a lot of applications and need more time to review the candidates you already have. Closing your job is recommended if you employ a candidate or no longer need to fill the position. You can pause or close your job at any time from your employer dashboard 

Indeed pricing FAQs

When will I be billed?

You will be billed on the first of the month or when you spend £500, whichever comes first.

How do Matched candidates work? 

Access to matched candidates is available through Indeed Smart Sourcing.  When you subscribe to Smart Sourcing, you get a list of candidates whose CVs on Indeed match your job requirements based on information collected from the jobseeker such as skills, experience and preferences. Smart Sourcing is a good complement to Sponsored Jobs that gives you the ability to proactively reach out to active jobseekers who may not see your job in search results.  

Are all Sponsored Jobs charges based on pay-per-click pricing?

No. The charges you incur for your paid job post will depend on the budget type you select. If you have chosen to set a monthly budget, you will be charged when someone clicks to apply on your job post. If you have chosen to set a daily budget, you will be charged when someone clicks to view your job post. 

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Indeed’s Employer Resource Library helps businesses grow and manage their workforce. With over 15,000 articles in 6 languages, we offer tactical advice, how-tos and best practices to help businesses hire and retain great employees.