Be specific about required and preferred qualifications
Potential applicants look at required and preferred experience to determine how qualified they are for a position.
Once you’ve aligned with your colleagues on qualifications for the role, make sure that each qualification is clear and easy to understand. Use specific numbers when describing necessary years of experience for example use ‘3+ years’ instead of vaguer description like ‘some experience’.
If you’d like your candidates to be skilled in a specific tool, name which tool or skill you’d like them to have. The more specific you can be in your job description, the more qualified candidates you’ll receive.
Be open about salary
Include a salary range in your job description to let candidates know how they would be compensated. Quality candidates appreciate knowing they will be paid the industry standard for their position.
If you can’t include a salary range, you could also describe any advancement opportunities in your job description to let candidates know that they will be able to work toward more responsibility.
Promote your company’s culture
Let applicants know what it’s like to work for your company. Write this section using language you would use to write to a co-worker in an email. This will help your company’s true culture shine through.
A few key details to mention about your company’s culture include the work/life balance, benefits, holiday allowance and how employees’ work is evaluated.
Be honest in the details you provide but be careful not to overemphasise.
Don’t forget to include screener questions
Make sure you’re only spending time reviewing quality candidates by including Indeed’s free screener questions when you post your job. Screener questions can automatically screen out candidates that don’t meet your minimum qualifications, so you can spend time on the candidates that might be a good fit.
Learn all about the how to add screener questions to your job posting or post your job on Indeed now.
A great job description can mean the difference between wading through hundreds of unqualified applications and ten good ones. Take a moment to review your existing job descriptions today and update them with these tips!
*comScore, Total Visits, March 2019
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*Indeed provides this information as a courtesy to users of this site. Please note that we are not your recruiting or legal advisor, we are not responsible for the content of your job descriptions, and none of the information provided herein guarantees performance.
This article is based on product information available at the time of writing, which may change at any time. Indeed does not guarantee that this information is always up to date. Please seek out your CS/Sales rep for the latest on this topic.
