Special offer 

Jumpstart your hiring with a £100 credit to sponsor your first job.*

Sponsored Jobs posted directly on Indeed are 65% more likely to report a hire than non-sponsored jobs**
  • Visibility for hard-to-fill roles through branding and urgently hiring
  • Instantly source candidates through matching to expedite your hiring
  • Access skilled candidates to cut down on mismatched hires

Communications Manager Job Description: Top Duties and Qualifications

Our mission

Indeed’s Employer Resource Library helps businesses grow and manage their workforce. With over 15,000 articles in 6 languages, we offer tactical advice, how-tos and best practices to help businesses hire and retain great employees.

Read our editorial guidelines
7 min read

A Communications Manager, or Communications Director is responsible for all internal and external communications within a company. Their duties include scheduling emails, delivering presentations and arranging public relations (PR) opportunities.

Communications Manager duties and responsibilities

A Communications Manager usually works in-house in either the public or private sectors, from the media and utility sectors to non-profit and voluntary organisations. Some Communications Managers are based in consultancies. Their role is very varied and the duties and responsibilities depend on the company, industry and where they operate. However, their main tasks usually include:

  • Planning and approving regular communications to be sent out to employees, including staff newsletters and company news reports
  • Developing a company’s voice that’s in line with branding and values
  • Liaising with PR or marketing teams to create external communication campaigns
  • Developing and distributing materials that may convey or explain the organisation’s policies, position or position on issues
  • Communicating with customers to generate more business and attending trade, PR or customer-focused events
  • Creating and managing release dates for recurring publications
  • Developing long-term communications strategies
  • Directing public relations and marketing staff or providing communications training for employees
  • Supervising projects to make sure all content is publication-ready

Hire your next Communications Manager today

Post a job

Hire your next Communications Manager today

Post a job
Close

Communications Manager Job Description Examples:

Our mission

Indeed’s Employer Resource Library helps businesses grow and manage their workforce. With over 15,000 articles in 6 languages, we offer tactical advice, how-tos and best practices to help businesses hire and retain great employees.

Read our editorial guidelines
Create a culture of innovation
Download our free step-by-step guide on encouraging healthy risk-taking
Get the guide

What does a Communications Manager do?

Communications Managers correspond with a company’s employees and external collaborators to keep them informed of recent company developments. They also develop strategies to improve employee awareness and productivity. Externally, Communications Manager collaborate with the media and other interested parties to publicise new products and discuss organisational changes in a way that maintains the company’s positive image. Communications Manager work full time, usually from 9 a.m. to 5:30 p.m. However, they may need to attend events in the evening or be on call during weekends or holidays.

Communications Manager skills and qualifications

A successful Communications Manager candidate will have various prerequisite skills and qualifications that include:

  • Excellent verbal and written communications skills
  • Ability to make presentations and speak publicly
  • Excellent business and marketing acumen
  • Ability to create engaging emails, social media posts and blogs
  • Ability to strategise and think about the larger brand image
  • Ability to lead and develop a successful communications team
  • In-depth knowledge of PR channels, such as newspapers, magazines and TV networks
  • Interpersonal skills and creativity

Communications Manager experience requirements

Communications Managers must have at least seven years of experience working in communications, PR or marketing roles. At least two of those years must have been spent working in a management or leadership role. A Communications Manager must also have extensive experience across multiple communications channels. They must also have some experience working on long-term strategies as part of a successful marketing campaign. Experience working with senior management is a plus.

Communications Manager education and training requirements

Most entry-level roles in communications require a bachelor’s degree. To advance into the role of Communications Manager, experience is required and a postgraduate degree may be preferred. A major in marketing, communications and public relations is usually preferred. Some employers require candidates to complete a training programme. Larger companies usually offer training schemes, which provide candidates with a structured programme of skills development and work experience. However, much of the training will be on the job working with more experienced employees, with the candidates’ responsibility being extended gradually as their ability improves and opportunities occur.

Communications Manager salary expectations

According to Indeed Salaries, the average salary of a Communications Manager in the UK is £39,975 per year. This figure varies depending on several factors, including the company, geographical location and experience.

Job description samples for similar positions

If Communications Manager isn’t the job you are looking for, then other job description samples are available too:

Create a culture of innovation
Download our free step-by-step guide on encouraging healthy risk-taking
Get the guide

Communications Manager job description FAQs

Two chefs, one wearing a red headband, review a laptop and take notes at a wooden table in a kitchen setting.

Hire your next Communications Manager today

Post a job

Job Description Examples

Need help writing a job description for a specific role? Use these job description examples to create your next great job posting. Or if you’re ready to hire, post your job on Indeed.

No search results found